Will eavesdropping on PGA, LPGA golfers bring more reality to golf TV?

Golf fans previously immersed in the FedEx Cup and Ryder Cup are now being fed more reality-based PGA Tour and LPGA events where golfers are mic'd up during their round. Golf Channel continues to test this format on TV with the assistance of a few willing participants.

Will this experiment in unrehearsed 'golfer to caddy chat' increase viewership?

In a nutshell, here are four choices for golf television viewing October 7-10.

In two out of the four events, professional golfers will have microphones attached so that fans can hear conversations with their caddies.

The McGladrey Classic

Dates: Oct. 7-10

Venue: Seaside Course, Sea Island Golf Club, St. Simons Island, Ga.

• Davis Love III Mic’d Up – Continuing a test with PGA TOUR players with microphones in 2010, Golf Channel will fit PGA TOUR professional Davis Love III with a microphone during Thursday’s opening round of coverage.  Viewers will have the opportunity to eavesdrop on conversations between Davis Love III and his caddy throughout the opening round of play. 

Navistar LPGA Classic presented by Monaco RV

                 Dates: Oct. 7-10

                 Venue: The Senator Course, Robert Trent Jones Golf Trail, Ala

•        Amanda Blumenherst Mic’d Up – LPGA Tour professional Amanda Blumenherst will be fitted with a microphone during Thursday’s tournament coverage and also will be the network’s Spotlight Player.
         At the Turn and Walk and Talk Featured – Val Skinner and Stephanie Sparks will interview players as they are walking the fairways during all four days of coverage as part of the network’s Walk and Talk feature.  On the weekend, they will interview players between holes 9 and 10 in the At the Turn feature.
          Battle for No. 1 Continues: Rolex Rankings No. 1 Ai Miyazato and No. 3 Cristie Kerr headline a field that includes No. 6 Na Yeon Choi, No. 8 In-Kyung Kim and No. 10 Paula Creamer.  Creamer, the reigning U.S. Open champion, will make her first appearance in Prattville.

Constellation Energy Senior Players Championship

Dates: Oct. 7-10

Venue: TPC Potomac at Avenel Farm, Potomac, Md.

 

 

• Season’s Final Major – An elite field headlines the Champions Tour’s final major of the year, including Bernhard Langer, Fred Couples, Fred Funk, Corey Pavin, Jay Haas, Mark Calcavecchia, Hale Irwin and Tom Watson.

•  Langer Going for Three Major Victories – Bernhard Langer will attempt to match Jack Nicklaus as the only Champions Tour professional to win three major championships in one season.
• Homecoming for Funk – The Maryland native and former University of Maryland golf coach returns to a familiar venue and will attempt to equal Langer’s achievement in 2010 by winning back-to-back Champions Tour majors.

Alfred Dunhill Links Championship

Dates: Oct. 7-10

Kingsbarns Golf Links, Kingsbarns, Scotland

Carnoustie Golf Links, Angus, Scotland

Old Course, St. Andrews Golf Club, St. Andrews, Scotland

World-Class Field: Nine members of the successful European Ryder Cup Team and captain Colin Montgomerie headlines the world-class field that also includes three-time major champion Ernie Els, two-time U.S. Open champion Retief Goosen, major champions Michael Campbell, Paul Lawrie and John Daly, who returns to the site of his 1995 Open Championship victory.

Sports and Entertainment Celebrities Featured – International celebrities will compete this week, including Samuel L Jackson, Hugh Grant, Kyle MacLachlan, Huey Lewis and Michael Flatley.  Sporting legends from the world of soccer, tennis, soccer and skiing are also scheduled to compete.

Unique Tournament Format – Contested on three of the world’s best known and respected courses – the Old Course at St. Andrews, the Championship Course at Carnoustie and Kingsbarns Golf Links – 168 teams consisting of one professional and one amateur will play the first three rounds on the three courses in rotation.  The top-60 professionals and ties, plus the 20 leading teams, will play the final round at the Old Course at St. Andrews on Sunday.

Did PGA Tour Championship or Fed Ex Cup mean more to Jim Furyk?

A dejected Luke Donald concluded that the double bogey on the 15th hole on Saturday was why he lost out on a $10 million Fed Ex Cup prize to Jim Furyk. Furyk, on the other hand, was busy trying to lift both the PGA Tour Championship and Fed Ex Cup trophies, while trying to decide which meant more to him.

Pointing to the Fed Ex Cup Furyk said,

"They both mean a lot, to be honest with you, but this one is a season. ... I focused all week on trying to win this one (pointing to THE TOUR Championship trophy) and hoped this one (the FedExCup) could come true."

Perhaps Furyk now has another trophy in his sights, namely the Jack Nicklaus Trophy as the PGA Tour's Player of the Year.

Jim Furyk is now moving on to the 2010 Ryder Cup and, if 2008 Ryder Cup action is any indication of how he'll perform, I suspect Team USA will be taking home the trophy once again!

Here is last year's picture of Phil Mickelson and Tiger Woods with their respective Tour Championship and Fed Ex Cup trophies. Doesn't this take you back to a time before all of the Tiger Woods drama?

From PGA Tour Championship to Ryder Cup to Caddyshack, Golfers Quotes before FedEx Cup

From defending Tour Championship golfer Phil Mickelson to first-time Ryder Cup nominee Matt Kuchar, PGA Tour players had plenty to say going into this week's golf tournament with an eye on winning the $10 million prize and FedEx Cup bragging rights.

 

Here are a few golf quotes from Mickelson, Kuchar, Hoffman, Casey, Johnson and a long-winded Steve Stricker.

 

Q. Several things could happen this week. If you win you'd be the No. 1 player in the world, you'd be the only guy ever to successfully defend this championship, probably be Player of the Year, and yet still all of the stars would have to align correctly in order for you to win the FedExCup. Do you think that's right, or is there another tweaking in the system that needs to be made so that those kinds of year-long things matter more than these last four events?

PHIL MICKELSON: I haven't played well in the first three FedExCup events, and so you have to have some value to those events. And you can't have it all just be -- just come down to one event. I guess you could, but I haven't played well enough in the first three events. If I had played halfway decent, I would be in a position to control my own destiny. I started out third or fourth, started out in good position, but because of my play, I am where I'm at.

 

And then Mickelson regaled golf reporters with a little known fact about Caddyshack...

Q. I was talking to Corey Monday about the 30th anniversary of Caddyshack, and he picked you as the guy on his team this year that knew more about Caddyshack than anything else, that kept you guys going. Can you talk about why that movie has endured so much, and would you put your Caddyshack knowledge against anybody out here?

PHIL MICKELSON: No, there's guys that know more useless information than I do (laughter) --

 

Q. That's not what he said.

PHIL MICKELSON: But I will share with you a little tidbit about that movie that not many people know about, and the gentleman who created that movie, who wrote it and who I believe produced it and put it all together ended up killing himself before the movie was ever released, about a month before, because the critics had beaten it up so bad, and he was so overcome by this that he ended up taking his own life and not being able to enjoy the success that this movie has had, and I think that's too bad.

 

Q. If you were to win $10 million, what would you do with it?

MATT KUCHAR: I really don't know. I'd hope I could turn it into a lot more. That would probably be my thought. But there's nothing really that I need. There's nothing that I really want.

 

CHARLEY HOFFMAN: Ironically I haven't really thought about winning the FedExCup much this year. I really wasn't in contention to be here until a couple weeks ago when I won. I'm approaching it like any other tournament, trying to get the win, and obviously all the accolades will come along with that.

 

Q. What are the goods and bads of the FedExCup? What are the highs and lows and the up and downsides of it?

PAUL CASEY: I haven't really thought about it too much. Is the system perfect? Probably not. I don't know. I mean, certainly when we had the situation when Padraig Harrington missed the TOUR Championship, even though he was a double major champion. He was actually Player of the Year if I remember correctly. That wasn't right. But it's changed since then, I think, hasn't it? I don't know.

I'm sure FedEx would love to have had the defending champion of this event and defending champion of the FedExCup, both of them in the field. We've got Phil -- what is Phil? 10th or something? But without Tiger and Phil, it's going to be disappointing to FedEx. I don't know. I don't know how to -- the highs and lows?

I haven't really fallen afoul of the system, and as far as I'm concerned, it's an opportunity to obviously made an awful lot of money. So from my angle, it's all positives.

 

Q. When you look at your career going forward, has being the No. 1 player in the world ever been a specific goal?

DUSTIN JOHNSON: No, I don't set goals like that. Obviously if I win enough golf tournaments, if I play well the next year or so, it could be a possibility. But as far as my goal being the best player in the world, it's not one of my goals. You know, most of my goals are short-term goals, and I just try to give myself the opportunity to be there.

 

Q. You mentioned that your resurgence has sort of mirrored the history of the FedExCup. It's got enough age on it now that we can pretty much have a report card. What is your assessment at this point of the FedExCup and its history? Success? Not a success? And what are the best and worst things about it?

STEVE STRICKER: I think it's been a success. I think it's done what it was set out to do, and that's to gain more interest in our sport during a time period where our interests kind of went away a little bit because of the start of football season and college and the NFL. And I think we still get a lot of media, we still get a lot of exposure because of the FedExCup, and it gains -- we have some interest later into the season, where at the PGA it usually stops. So I think in that regard, it's good. And it's been good for the players. We're playing -- who can complain about playing for the type of money that we're playing for?

 

So all that said, I think it's been a good thing. But on the other hand, I think the point system quite isn't right yet, and I think we're going to address that again at the end of the year. No matter what point system we come up with, I think you're going to have issues or circumstances that are going to jump out and not seem quite right. And we've had it -- you know, even the last couple years. I think if we can keep tweaking it where it's a little bit -- I don't know what the correct word is, but to represent more of a guy who plays well all year long, but he still needs to play well in the FedExCup to win it all.

Right now every shot doesn't matter. You could finish 120-something on the list and still win the FedExCup. I think we need to do a little bit better job of having a guy who plays well all year long, still kind of staying in there towards the end, but give a guy a chance maybe further down the list if he wins a couple of these playoff events that he could actually win it all. I think it's a fine line there no matter what you do.

 

Q. One quick follow-up. If you ask any fan who's going to show up today, as much as they like the FedExCup and enjoy this event, none of them are going to put it on par with a major. Do the players feel the same way? Where does this rank? How many FedExCups equal a major?

STEVE STRICKER: Oh, I don't know. I don't think it's looked at as important as a major yet. Maybe some day it will if we continue on with it. I know if you ask any one of these 30 players here if they want to win it, I guarantee the answer is yes. Obviously there's a lot of money at stake. But it signifies that you played well, and I think that's the bottom line. I think it would be a feather in anybody's cap to hoist that FedExCup Trophy at the end of it all. It's something more for us to play for. There's, like I say, a lot to play for, and I think it adds excitement for us and fans alike.

 

 

Read the complete Tour Championship transcripts.

 

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PGA Tour's J.B. Holmes vs Annika Sorenstam in Golf Skins and Skills Game

 PGA TOUR Pro J.B. Holmes is coming to the aid of former Ryder Cup Captain Paul Azinger at the Forsgate Foundation Charity Golf Classic, Sept. 27-28, at Forsgate  Country Club in Monroe, N.J.  Azinger is temporarily sidelined from playing golf due to a rib injury so Holmes has agreed to take his place in this highly anticipated two-day charitable e vent pitting himself against Annika Sorenstam. 

 

Holmes will mingle with guests at the Live/Silent Auction on Monday, Sept. 27, and join LPGA Legend Annika Sorenstam on Sept. 28, at 2 p.m., for the Charity Classic’s Skills Exhibition and the nine-hole Bud Light Skins Game at 3 p.m. 

 

A member of the victorious 2008 USA Ryder Cup team, Holmes ranks No. 25 on the 2010 PGA TOUR money list with over $2.3 million in earnings.  This year, H olmes posted three, top-10 finishes in official PGA Tour events, including a tie for second at the AT&T Pebble Beach National Pro-Am where he finished one shot behind winner Dustin Johnson.  Holmes, who routinely crushes the ball over 300 yards, is ranked fourth in driving distance on the PGA Tour and is the winner of the 2006 and 2008 FBR Open.  

  

“We are thrilled that J.B. Holmes was able to make arrangements to be here,” says Forsgate Country Club General Manager Det Williams.  “Classic participants and golf fans will surely be excited to listen to J.B.’s ‘inside story’ of the Ryder Cup experience, impress us with his notorious long-ball driving at the Skills Exhibition and see how he does in a  ‘head-to-head’ skins game against the legendary Annika Sorenstam.

credit

 

 

Although Sorenstam no longer plays competitive golf, she still keeps busy with interests  as varied as the Annika Golf Academy, a wine label, Callaway equipment, the Annika fragrance, golf course design as well as her newborn...(whew).

  

Since 2003, The Forsgate Foundation Charity Classic has raised over $200,000 for worthwhile causes.  This year, the primary beneficiary of the event will be The ANNIKA Foundation, a not-for-profit organization founded by Sorenstam in 2007, one year prior to her retirement from competitive play.  The ANNIKA Foundation teaches children the importance of living a healthy, active lifestyle through fitness and nutrition and offers aspiring junior golfers opportunities to pursue their dreams.

 

The Forsgate Foundation will also support local New Jersey children’s charities with any further proceeds from the event.

 

For the second consecutive year, The Charity Classic will raffle off a new Mercedes (E350 Coupe), courtesy of Mercedes-Benz of Princeton.  The $100 raffle ticket includes admission into the Sept. 27 Live/Silent Auction.  Exciting auction items include a Yankees Dream Day as well as the opportunity for a child and two chaperones to attend a Derek Jeter Kids Clinic.  For more information, please call (732) 656-8911, log on to www.forsgatefoundation.org, or visit us on Facebook.

 

 

Gallery Tickets are only $15 and include admission into both the Skills Exhibition and the Skins Game.  Tickets are available by calling (732) 656-8911 and may also be purchased on-site.

Posted via email from stacysolomon's posterous

Golf Channel's Social Media Experiment needs tweaking.

Some golf fans enjoyed Golf Channel's social media "experiment" on Saturday while others claimed that the format just "did not work" but one thing is for sure; kudos go out for trying!

Golf Channel's Twitter acknowledgment that their announcer-lite format might need work, "Don't worry we have announcers today," was merely a response to angry viewer commentary on the Q and A forum. Sound issues from mic noise and the lack of narration from the broadcasters actually detracted from the Nationwide Tour's Boise Open.


Here are a few fan complaints about the Golf Channel announcer-lite Satuday:


Mark Boyd Said on 09/18/2010, at 6:18 PM EST

“This simply does NOT work!! Should have learned after the NFL tried this tears ago - didn't work for them either!!!!”

albegolfin Said on 09/18/2010, at 6:15 PM EST

“we watch golf every weekend. Commentary free golf is "for the birds". As I timed it, we only get to see about three golf shots and then a whole bunch of commercials. As the cook of the family, I cannot go to the kitchen and listen to what I am missing. When a shot lands on the fairway, we have no information about yardage or obstacles in the players way. Are the players really this quiet in reality? We won't be watching any more of these. PS We do agree with the Johnny Miller comment. We have been muting him for years. ”

bigbwana1 Said on 09/18/2010, at 6:13 PM EST

“No comentary! Who had this bright idea? If I wanted just to watch the golf, I would mute the TV. I especially like to hear what each shot is likely to accomplish, given the condition of the lie, elevation to the green, the slope of the putting surface etc. PLEASE bring it back to normal!!!!!”

In all fairness, some golf fans thought the announcer-lite format worked well:

Shizzle Said on 09/18/2010, at 6:04 PM EST

“Hi Jerry and Curt, I like the format today. It's nice to hear the players thoughts and when they are joking around it's like they are human, not just superhuman! So, can you tell me which player on the Nationwide Tour is the practical joker?? Hunter seems funny... Thanks, Kirk Carter, Elk Grove, CA ”

boardsnower Said on 09/18/2010, at 5:51 PM EST

“This no annoucer format is GREAT! Nothing against Kurt and Bryan but this is how golf was meant to be watched. PLEASE, PLEASE continue with this format more often!!”

As with most new ideas, Golf Channel probably went a bit overboard with this one but perhaps a bit of tweaking will improve this "announcer-lite" format in time for the 2011 PGA Tour season.


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Is Tiger Woods really "finished" or will he break more golf records?

Last week, Drew Magary offered five reasons as to why he believes Tiger Woods is washed up or "finished" as a professional golfer. Think he's right?

Magary claimed that Tiger Woods "has put his entire being into chasing Nicklaus and we, as fans, have followed him for over a decade assuming that the record would eventually be in his grasp".

 

Because, "he has to know, deep down, that this doesn't mean anywhere near as much as it used to" the writer believes that Woods cannot ever return to his original greatness.

Here are the five reasons why Magary thinks Tiger Woods is washed up, will never break Jack Nicklaus' record nor will he ever be the golfer his fans want him to be:

1. What's the point?

2. He isn't made for this kind of adversity.

3. Other players are better now, and they aren't scared of him.

4. Turns out, Tiger Woods is not preternaturally immune to pressure.

5. He's not Tiger Woods anymore. So who is he?

Magary believes that the demise of Tiger Woods predominately lies in the scandal that followed him around for the past year and that his brand identity (his real persona) has suffered a fatal blow.

In my opinion, a person with the right mental attitude can rebound from any type of adversity and it can actually make that person stronger. Although it may take some time to shake off the effects of the past year (he should have taken the year off from golf), Tiger Woods will come back with more resolve and the fans will forget his infidelity.

Tiger Woods' new "player" persona may actually increase his popularity in the long run!

Posted via email from stacysolomon's posterous

Mingle with PGA Tour Golfers and Wives at Green Carpet Event

The PGA Tour Wives Association has partnered with Sentient Jet and the Bergen County's Children's Aid & Family Services for a charity "Green Carpet Affair" tomorrow.

This exclusive invitation-only cocktail party is scheduled to have about thirty PGA Tour players and their wives in attendance at a private home in Saddle River, NJ on Tuesday, August 24th from 6:30 - 9:30. I understand that "lavish" hors d'oeuvres and cocktails will be served.

There will also be a silent auction of "experience" items such as a Ryder Cup flag signed by the entire winning team.

Additional auction items include:

• a day of golf with Dustin Johnson in Myrtle Beach
• a weekend with Sandy & Kenny Perry in Kentucky with 2 rounds of golf with Kenny and a lesson from his coach
• VIP tickets to Tory Burch's Fashion Week show including a meet & greet with Tory and the models backstage
• a Bobbi Brown makeup experience
• the naming of a character in a Harlan Coben novel
• a wine experience in Tuscany
• a day at The Kingdom from Taylormade.

Tickets start at a very reasonable $275 and I understand that there are a few still available for purchase!


Visit www.cafsnj.org for more details.

Posted via email from stacysolomon's posterous

After the U.S. Open, why golf fans need the Travelers Championship

After last week's lackluster U.S. Open at Pebble Beach, here are five reasons why you should either watch the Travelers Championship on television this week or take a drive and see it live if you live within a close enough radius of Cromwell, Connecticut (I'm on that two-hour cusp!)

1. The natural beauty of TPC River Highlands golf course and holes 15-18 in particular have been written about extensively and need to be seen to be appreciated. Highlands is the opposite of Pebble Beach, in my opinion, and both are equally beautiful.

PGA Tour on Facebook asked if fans have any tips for the pros playing at TPC River Highlands this week (join the conversation!)

Answers ranged from mine which was more tempered to those who have a "grip it and rip it" mentality.

I said (Stacy Solomon):

Lay-up on #15, go deep to avoid false front on #16th green, consider water in play on #17 & bunker on right of 18th green may be better than facing than facing swale on left.

Seriously PGATour.com, should I really be offering advice to the best golfers in the world?

2. Top PGA Tour golfers like defending champion Kenny Perry, Padraig Harrington and Rickie Fowler will be up-close-and-personal, from the driving range to the putting green.

3. Michelob Ultra 19th Hole Concert Series brings out some of the best local bands in CT. Concerts will be held on Friday and Saturday, right after capping off a great day of golf!

4.  Golf fans disappointed after a lackluster 2010 U.S. Open need a golf  "recovery" tournament.

5. See the new and improved, slimmer John Daly at 185 pounds. Daly's rib injury seems to have passed and he is now working with improved confidence. JD is a great golfer to watch when he's in form but looking into the sun might be better for the eyes as his bright yellow and purple colored outfit can leave you with flash camera spots!

Check the Golf Channel for weekday schedule, CBS-TV for weekend play or catch the action on PGATour.com.

Too harsh a golf lesson for Yuko Mitsuka of the JLPGA?

I rarely play a round of golf on the weekends. I'm tired of the 'Sunday drivers' and slow players who search for their brand new, once-hit TaylorMade golf balls while laying tracks on freshly seeded fairways.

There usually is no penalty handed out by the rangers other than a stiff and formal "move it along" with a retort coming from the foursome something like, "it's the guys in front of us slowing down play." The golfers are probably right as the publinks often send out way too many golfers in an effort to collect as much seasonal income as possible. Either way, slow play makes it impossible to enjoy a day on the links.

In the case of Japanese golfer Yuko Mitsuka, there were no excuses given when the JLPGA invoked a two-stroke pace-of-play penalty last week at the World Ladies Championship.

Okay, so Yuko didn't at first bow and willingly accept her punishment.

When first hearing of her incurred two-stroke penalty, Mituska acted like any teed off golfer who just hit a grounder and angrily dropped her golf clubs and walked off the course.

Because Mitsuka quit halfway through the event, a fine imposed by the JLPGA of two million yen (about $21K US dollars) added insult to injury.

Realizing that her behavior was more befitting of John Daly than of a young lady from Japan, Mitsukla accepted the punishment and voluntarily withdrew from a total of eleven events as a sign of self-reproach.

Is this a smart move for Yuko or is she cutting her nose to spite her face, opting out of a few of the larger pursed tournaments to make a point?

On the PGA Tour, $20,000 fines called "The Prize", have also been "awarded" in the past for slow play but "nobody ever does anything about it," chides Rory Sabbatini.

Are "shot clocks" and "ready golf" the best way to move golf along at a more rapid pace or are stroke penalties and dollar assessments more effective for both betting foursomes and professionals?

Although Yuko Mitsuka took her medicine, was the JLPGA too strict in its punishment? Not from the JLPGA's standpoint!

"This will be a lesson to other golfers," said JLPGA chief Hisako Higuchi. "She has to take responsibility for her actions."

Higuchi may be right. How many women golfers in future JLPGA events will consider walking off the course because a penalty was placed on them?

PGA Tour can learn from John Daly's social skills

Although the PGA Tour "communicates" with its fans through online giants Twitter and Facebook, people who follow don't usually receive much of a personal response. Two-way conversation is crucial to opening the doors of social media.

With social networking still in its infancy, the potential for growth within these two vastly contrasting formats is enormous, providing that the PGA Tour is willing to adapt its style to meet the demands of both.

Executive producer of PGA TOUR.com Scott Gutterman feels that by extending reach to Twitter and Facebook, fans will experience a "direct connection" that they crave but admits that "their audience numbers are not as high as the Tour would ultimately like." Guttman understands that "two-way communication of social media doesn’t happen overnight."

ESPN sports analyst and former NBA star Jalen Rose believes that "interaction" is the key to more fans and followers.

"The PGA needs to talk with the fans who are posting on their wall. They need to interact with people talking about golf on Twitter, and even have golfers give live lessons on Ustream! It’s time for the PGA to build a culture where golfers and golf fans come to the PGA’s social media accounts when they want to talk or find out more about the sport."

Various internet studies comparing Twitter and Facebook mention that, although many users have profiles in both communities with some interconnectedness, some celebrities grow a much larger fan base due to the scope and ease of communication through one social medium over the other.

Coincidentally, social media trends indicate that although most Fortune 100 companies have some type of social media presence, Twitter is becoming more popular.

For now, the PGA Tour seems to have a better connection with its Facebook group probably because this social media option is more like its current website.

The allure of Facebook is long-term community-driven status with the ability to apply pictures, information and a "face" to the Tour while Twitter followers appear to be more chatty and unreserved, wanting information in more immediate, quick bursts. Youtube.com is almost an offshoot of the PGATour.com website so, even though there were 4.4 million uploads of golf videos as well as over 128,000 visits to the site to date, it can hardly be considered "social" media.

Taking into consideration that the PGA Tour has more than double the number of Facebook fans (45,000) over Twitter followers (about 21,000) and that the PGA of America maintains that there are 27 million golfers in the USA, the Tour should be asking what can be done to grow their visibility on both platforms as well as internationally as golf is a worldwide sport.

One way to reach fans en masse and in person? How about on-course during an event: go to where the fans are and seek them out. Although cell phones are considered a "no-no" at events, perhaps the PGA Tour could set up special tents with Twitter on net books close enough to the action where fans could post tweets in exchange for giveaways. The winner gets tickets to a future event or an 'inside the ropes' activity. Sign up as a "follower" and see your name on one of the big boards around the golf course!

Six events are set up for the West Coast Swing alone, which puts into play two Arizona golf courses and four more in California. Followers could be increased by reaching out on-course as opposed to solely through internet strategies.

The list of "fan-friendly" PGA Tour golfers can perhaps also use their power of persuasion by adding the @PGATour link occasionally during a tweet. The connection between professional golfers and the Tour would benefit because the PGA Tour has the more statistical analysis while the golfer could add 'pizzazz'.

John Daly, one of the most vibrant "tweeters" in the world of social media, (@PGA_JohnDaly), currently has over 44,000 fans on Twitter, more than double the number of followers than @PGATour yet falls short on the number of Facebook followers with slightly more than 14,000 fans.

Daly keeps in touch and keeps it "real" and so he appeals more to Twitter fans. When someone asks a question (and he's available) they can expect a response from JD.

John involves the fans with regularity from mounting a Twitter campaign as the Golf Channel's next "Haney project" to offering autographed copies of his new CD. Now that's the way to market yourself!

Of course Daly's eclectic lifestyle makes many fans want to keep track of his larger-than-life status but maybe the PGA Tour should take a tip from JD when it comes to Twitter because communication and putting a face to the tour really helps in adding value to the brand.

Adding fan base may as simple as having a a few surprise celebrity "tweeters" on @PGATour or following a few of the hot golf bloggers to stir things up a little (like @golf4beginners for instance?)

Other PGA and LPGA Tour golfers are enjoying celebrity status on Twitter rather than on Facebook and finding it easier to jot down a quick note while practicing or even just after winning an event.

Ian Poulter, @Ianjamespoulter (7,004 Facebook/ 977,239 Twitter fans) just won his first event ever in the US, a match-play event and, at 2:01am after the event tweeted, "Evening friends, What a day, just sitting on my bed in palm springs, doing cobra commercial tomorrow. 6.45 start, so happy after winning." You can't get much closer to your golf hero than that!

Michelle Wie, @theMichelleWie (2,716 Facebook/14,984 Twitter) told her fans what she was doing on Valentines Day: "spending valentines day writing a paper and listening to Metallica in my hotel room. haha so ideal...not. :)" Who would have thought Michelle Wie to like Metallica!

Stewart Cink (2173 Facebook, 1,226,058 twitter) asked fans about some of their favorite songs: "Just listening to David Bowie's "Space Oddity" on the way to practice. One of few songs I like that include a countdown. Your favorites?"


All of the examples above have both Facebook pages and Twitter accounts but less time is needed for a 140 character update than the investment of time required with Facebook.

With the ability to have tweets directly imported to Facebook, MySpace and other social websites, fans still feel connected but the connection originated with Twitter. Facebook also looks and feels like any other website, with the ability to put up a "wall" separating the fans from personal connection.

That being said, both social media platforms are tools for communication, each with its own unique functionality. Whereas Twitter has become more of a quick way to meet friends and network, Facebook prides itself on a deeper level connection.

Both forms of social media are necessary in order for the PGA Tour to grow on an international level. If only the Tour could find a way to "humanize" itself and add a bit of the celebrity mix which people seem to gravitate towards, it would marry both its online business concern with a more approachable presence.

Written by Stacy Solomon
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Kodak Challenge Visits Wild Hole at TPC Scottsdale

For the second consecutive year the Kodak Challenge, a first-of-its-kind competition for PGA TOUR players and fans, visits the wild par-3, 162-yard 16th hole of TPC Scottsdale at the Waste Management Phoenix Open on February 25-28 in Scottsdale, AZ. The Waste Management Phoenix Open is the 6^th of 30 tournaments to participate in the $1 million Kodak Challenge competition.

The Kodak Challenge was created to celebrate the beautiful holes and memorable moments in golf. Golfers must play at least 18 of 30 Kodak Challenge holes throughout the season to qualify. The golfer with the best Kodak Challenge score relative to par at the end of the season will win the Kodak Challenge trophy and $1 million. An Advisory Board of leading golf experts selected the par-3 16th at TPC Scottsdale as one of 30 holes that make up the Kodak Challenge.

Scottsdale resident, Kevin Streelman claimed the first Kodak Challenge title and the winner-take-all $1 million prize at the PGA TOUR’s final event of the 2009 season, the Children’s Miracle Network Classic in Lake Buena Vista, FL.

Matt Kuchar, Brenden Pappas and Tim Clark are currently in a three-way tie for first at 4-under-par on the Kodak Challenge. Kuchar and 2009 Kodak Challenge champ, Streelman are in the field this week at TPC Scottsdale.

Kodak Fan Photo Zone

The Kodak Fan Photo Zone, located at the south end of the driving range, between the #10 and #16 greens, allows fans to have their picture taken at Hole #16 – a live shot during tournament play when cameras are not typically allowed. Fans can pick up a free copy of their photo at the Kodak Fan Photo Zone throughout the entire tournament. While visiting the Kodak Fan Photo Zone, fans can also learn about Kodak’s latest products and how they can even be used for their golf game.

About Kodak Challenge hole #16 at TPC Scottsdale

The par-3, 162-yard 16th hole at TPC Scottsdale is among the most celebrated holes on the PGA TOUR. The enthusiasm of the fans in seating that surrounds the entire hole gives this short par-3 a "stadium" atmosphere and creates one of the most exciting settings in professional sports.

"We’re thrilled to have the Kodak Challenge visit #16 at TPC Scottsdale, one of the most unique and exciting holes in golf.  Hole #16 at the Waste Management Phoenix Open is the perfect example of what the Kodak Challenge is all about for players and fans," commented Steve Powell, Director of Development for the Kodak Challenge.

Kodak and PGA TOUR Release 2010 Kodak Challenge Schedule

The 2010 Kodak Challenge schedule includes 21 of the original 30 holes, with two tournaments joining the Kodak Challenge: No. 15 at Quail Hollow Club in Charlotte, NC, site of the Quail Hollow Championship; and No. 14 at Muirfield Village Golf Club in Dublin, OH, home of the Memorial Tournament presented by Morgan Stanley.

Kodak's marketing partnership with the TOUR includes the designation as Official Imaging Provider of the PGA TOUR, Champions Tour and Nationwide Tour, including cameras, printers and scanners. For more on the Kodak Challenge visit pgatour.com/kodakchallenge. 

Fans can also follow the Kodak Challenge at facebook.com/kodakchallenge, twitter.com/kodakchallenge, and 1000words.kodak.com/kodakchallenge.

About Kodak

As the world’s foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives.

To learn more, visit http://www.kodak.com and follow our blogs and more at http://www.kodak.com/go/followus.

More than 75 million people worldwide manage, share and create photo gifts online at KODAK Gallery – join today at www.kodakgallery.com.

About the PGA TOUR

The PGA TOUR is a tax-exempt membership organization of professional golfers. Its primary purpose is to expand the PGA TOUR domestically and internationally so as to substantially increase player financial benefits while maintaining our commitment to growth in charity and integrity to the game.

In 2010, the three Tours are competing in 102 events for more than $350 million in prize money. Tournaments will be held in 10 countries outside the U.S. and in 35 states. In addition to providing competitive opportunities for its membership, TOUR events also generate significant funds for local charities. In fact, the three Tours have surpassed the $1 billion mark in overall charitable contributions.  The PGA TOUR’s web site address is www.pgatour.com and the company is headquartered in Ponte Vedra Beach, FL.

Golf Channel coverage starts Thursday at 4PM EST.  You can also follow the action at www.pgatour.com/kodakchallenge.0

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Michelle Wie, Mickelson flip-flops. Also identifying poisonous hazards and a day just for golf?

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Another Sunday another myriad of mishaps, this time at the Sybase Classic. Just chalk it up to more experience for Michelle Wie. With the press and fans clamoring for a win, all MW can do at this point is to offer up hope that, one day, things will be different, that one day she will break through barriers and the world will rejoice.

"I'm trying my hardest out there. Most importantly, I'm having fun," claimed Wie, knowing that she once again had to defend her fragile ego as computer keyboards eagerly clicked out another story similar to the last.

At Golf.com, waiting for Wie to "just do it", writer Michael Walker Jr. was forced to wax creative, coming up with a comparison between Wie and pre-Masters winner Phil Mickelson. Where a correlation can be made between any two likely suspects, Walker mentions that both golfers are "massively talented, adored by fans while generating mixed feelings among fellow pros (and) capable of an amazing, tell-your-friends-about-it birdie or a what-was-she-thinking bogey on virtually every hole."

Phil Politi added in the Star Ledger that both Wie and Mickelson "thrill and disappoint all at the same time."

Flip-flop feelings of highs and lows, ups and downs, of coming close yet falling short is what makes fans observe both golfers in spite of what is to come. We will groan, we will probably shout at the television, "come on, even I could have dropped that putt" but we will watch hoping for a miracle shot and for the day that Michelle Wie wins an event. She will win, it is just a matter of time.

One difference between the two which separates us from Michelle but makes us feel for Mickelson is that Phil resembles "everyman", the guy that is just like us, the underdog struggling for a win, a regular Joe.

Perhaps fans feel a bit of distance from Michelle because of the way she attained fortune and sponsorships without ever having won an event. Her professional etiquette is also still lacking as it was noted that Wie still walks off of the green before the final putt of her competitors has been holed out. Mickelson proved himself early on at the Northern Trust Open, one of only four golfers ever to win as an amateur and always provides a professional demeanor. We're still waiting for Michelle to lift a trophy and hope that she will gain propriety as well.

Eagerly watched by fans, disliked by fellow golfers, both players have helped their respective tours gain and retain an audience. LPGA players were angry that Wie preferred the PGA Tour to the LPGA and, according to GQ Magazine, Mickelson was considered one of the Ten Most Hated Athletes with fellow golfers nicknaming him "FIGJAM".

Love them or hate them, if it were not for "flip-flops" there would only be fairways and greens with no struggle needed to achieve greatness. Michelle Wie is now earning valuable points towards joining the prestigious Solheim Cup team and Mickelson is working out the kinks for the upcoming Colonial. If they both succeed, we will applaud; fail and the tabloids, internet and fans will have something more to talk about!

This week's Golf for Beginners offers advice from Phil Mickelson on the flop shot. The video below was chosen to show Lefty's ingeniuty and the ability to think outside the box.



Also discussed is the importance of National Golf Day and what you can do to bring it about. Golfblogger.com helps us to identify poisonous plants so that we don't have to add Calomine lotion to our shopping lists!


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Will PGA Tour booze throw Daly off the wagon? Also, Haney grip tip and Harmon says don't hold back

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PGA Tour title sponsor negotiations are in high gear as a number of agreements will expire in 2010. With a current bailout of six mainstays and a weakened economy looming, options are dwindling despite the aggressive efforts of Tim Finchem.

Crowne Plaza is the most recent sponsor to jump ship two years before its scheduled exit date and takes along with it seven million dollars in endorsement and media commitments. FBR and Ginn are two additional casualties leaving Tim Finchem to bemoan, "We've obviously had, and are having, some bumps in the road."

Temporary declines in attendance also hurt the tour and were to some degree caused by the 2008 absence of Tiger Woods but, since his return, that ship has righted itself.

There are also corporations eager to extend the life of their sponsorship deals as well as new deals on the horizon, forcing Commissioner Finchem to think outside the box when considering any and all offers.

New ideas to help soften a hard-hit Tour? Introduce hard liquor and casinos as sponsors, once thought of as the bane to a sophisticated American way of life.

In my opinion, allowing spirit sponsorships can add a whole new host of problems although the PGA Tour has been loosening up a bit knowing that estimates run as high as fifty million dollars for the Tour if they just change the rules to allow it. But if you amend the rules, accept any and all penalties because of it.

How would fans behave if spirit companies forced a plan on the PGA Tour to offer their liquor during tournaments? Nascar on grass!

But the PGA Tour will have to find a poster child other than John Daly to sell this idea to the public. Daly is svelte and says he's almost totally off the sauce. If hard liquor was title sponsor of events when Daly had committed his egregious activiites, would he still have received a six month suspension or just a slap on the wrists?

On this week's Golf for Beginners show we wonder what allowing hard liquor will do to the PGA Tour. And, if the PGA Tour relaxes its rules, would there be more questionable sponsors lining up in the conga line?



Life without Annika at this year's Sybase Classic is discussed.

Hank Haney also helps us easily fix a slice using the basics of G.A.S.P. and Butch Harmon's golf tip tells us how not to hold back.


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Photo Credit: © Fanhouse.com, Robert LaBerge, Getty Images, Businessweek.com

No excuses for Mickelson to miss Bob Hope Classic. Also drive into the wind and quotes to live by.

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This year is considered "fifty years of Hope" and over two million dollars were distributed in 2008 to charities through the Classic event, but even so, the top fifteen PGA Tour golfers are MIA, most with no reason as to why this tournament is not worthy of their support.

Once distinguished as golf's best celebrity pro-am event with comedians ranging from Jackie Gleason to Jack Lemmon picking up the sticks for charity, the "Hope" seems to have lost a bit of its glamour and dimension. Utilizing Arnold Palmer as celebrity host (perhaps because he won the inaugural event) and, for the most part, only being able to conjure up a few old-time has-beens with some notables like Dan Quayle, Kurt Russell and Sterling Sharpe, I wonder when Tim Finchem will stand up for events of such illustriousness and not leave it up to freedom of choice? Can the PGA Tour impose a ruling to force more top-name golfers into faltering events?

Arnold Palmer recently mentioned, "I used to spread my tournament appearances so that I never missed a tournament more than two years in a row," but that was back in the day when guys were living paycheck-to-paycheck, not in this era where the top-100 golfers earn over $1 million per year. Also, events like the Bob Hope Classic were special and players would scramble to get a place in the field seeking publicity and possibly the status of being a winner or even having a top-ten finish.

To try and keep golfers interested in the "Hope", the tournament has even added the private Nicklaus venue, because guys like Phil Mickelson and Pat Perez voiced disapproval over the Classic course, but that has only lassoed in a few guys like Tim Clarke. Big names like Mickelson have not budged.

I just wonder if beloved Bob Hope mainstays such as the Classic and even the USO Tour will eventually become relics with a lack of consideration for the consequences?

Should fans even care whether or not another tournament bites the dust or are there simply too many events glutting the PGA Tour season? Unfortunately, for every event that fails, no matter how insignificant they may be to those who choose not to attend, the only ones that will suffer are those who depend on the charities receiving the funds.

This week Golf for Beginners wonders why Phil Mickelson has chosen the FBR Open as his season opener (we already know why Vijay Singh and Tiger Woods are not playing at this time). We also tell you how to pierce the wind utilizing your driver and offer a few quotes from golf's greats.





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Photo Credit: © LaTimes

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Tiger Woods' billion-dollar record, Daly's down-under, winter golf drills

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Fear not Bill Gates! Tiger Woods will not topple the richest man in the world off of his pedestal! Tiger would require about $57 billion in order to achieve this goal but he is certainly on his way! It has been reported that Woods, even with a bum knee and attending only six golf tournaments this year has made (both on and off the course) an estimated $117 million, bringing his total earnings to just under $900 million.

If Tiger plays equally as well in 2009 as he did last season and picks up another sponsor to offset the $50 million loss of his General Motors contract, there is the possibility that Woods could crack the $1 billion mark by the end of the year.

Even if Woods barely grazed the billion dollar ceiling, it is improbable that he would join Gates on the Forbes 400 as "the price of admission … is $1.3 billion for the second year in a row." Heads up, George Steinbrenner, the Tiger is on your tail!

Prediction as to how Tiger Woods will climb the ranks of the world's richest humans? His "mini-tour" will become the place where the top golfers play for high purses, turning the PGA Tour into a shell of its former self.

While Tiger is busy building golf courses and instituting himself as the harbinger of a new age in sports, John Daly is complaining that this is the "lowest point" in his life. At one point, Daly had enough money to gamble away some $50 million but now the US PGA Tour has suspended John, forcing him onto the European Tour to play in their events.

Daly, who has dived to an unimpressive 736 position in the world rankings, should be grateful for this new opportunity to "reinvent himself". Unfortunately, I think the European Tour would be more appreciative if John would continue his antics across the pond. The Australian Tour offers him a pittance, equivalent to about $50,000 of flights and accommodations (and probably all of the beer that he wants) and, in exchange, receives about $3 million in publicity that they certainly would not have had otherwise!

This week, Golf for Beginners talks about Tiger Woods' ranking both on and off the course as well as John Daly's opportunity for a change of pace. We also offer a few golf drills to practice during the cold of winter.





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Photo Credit: © Smh.com/AP, stopmikelupica.com

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Euro Tour ships Mickelson back to the US. Are Mickelson, Woods Olympic hopefuls? Rhythm and Rules

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Phil Mickelson has dropped out of the 2009 Race to Dubai because he said he doesn’t have enough time to dedicate to both the European and PGA Tours. With second-rate performances at the two opening Euro Tour events in China, Mickelson may have felt his chances of making an upward move were slipping deciding instead to get out early and “save face”.

Add Sergio Garcia’s leapfrog into second place in the World Rankings and that Tiger Woods may return for the 2009 PGA Tour season and Mickelson is probably more concerned with defending interests here at home than the struggle to climb atop yet another ranking system.

One slip at a time Phil, although Mickelson insisted, "I really don't think about the world rankings right now very much."

Go ahead Phil. Keep asserting that you’re not losing any sleep over your drop in the World Rankings and I’ll bet that, eventually, you’ll start believing it too!

As Barry and I watched the final round of the Barclays Singapore Open, it appeared evident with every failed putt that Mickelson would be relieved to be heading back to the States on his new fourteen passenger Gulfstream conveyance. Life can be really tough on the Tour!

Add to the above an article in the latest Callaway Golf Magazine written by the extremely outspoken Johnny Miller which mentioned, "Who wouldn’t relish the prospect of Tiger and Phil battling it out for individual gold at the Olympics" and the fuel was flamed for this week’s Golf for Beginners broadcast!



Whereas Miller states that golf has gone global, he also mentions that the two men fighting for gold honors would be two Americans…so where then has golf gone global? Also, if golf is approved as a summer sport, it would not be introduced until the 2016 games. Woods would be about forty years old and Mickelson would be about ready to join the Champions Tour. Now, where’s the fun in that, I ask?

Also, with guys like Phil and Tiger going after "gold" every week in the form of million dollar payouts and glimmery FedEx type trophies, an Olympic event would seem more like just another stop on the PGA Tour. Instead, listen to what Golf for Beginners has in mind if golf becomes an Olympic sport!

In addition, we talk about Lorena Ochoa’s belief that a lack of rhythm affected her quest to win her own Invitational. Rules taken from the glossy and easy-to-use Golf Rules Quick Reference Guide about embedded and damaged golf balls, are also featured.

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This podcast is supported by San Diego Golf Central, 866-825-4094.



Photo Credit: © BBC Sport