Showing posts sorted by relevance for query TaylorMade. Sort by date Show all posts
Showing posts sorted by relevance for query TaylorMade. Sort by date Show all posts

Wednesday, November 24, 2010

Is the new Adidas aG Strike Golf Bag a stand-out?

Considered the "hero" of the 2011 Adidas Golf Bag Collection, the aG Strike Stand Bag is lightweight and durable, loaded with basic comforts and thoughtful details which will please even the most demanding golfer.


I really put this golf bag through its paces (sorry Adidas) hoisting it in and out of my car with the help of the easy-grip handle, but unfortunately it collided bottom first onto the ground a few times.

I tried to be gentle with my new stand bag but happy that Adidas had me in mind when they constructed the aG Stand Bag with double-stitched seams and strong binding on the base cuff of the bag. The sturdy non-slip rubber grips on the bottom of the arms and the crush-resistance of the bag are also appreciated!

From a woman's perspective, the lighter weight (4.3 lbs) and not-too bulky anti-fatigue straps really make a difference carrying the bag as well as putting it on/taking it off during the round. The six-way compressed nylon top, four-way full-length dividers were useful in minimizing contact between my clubs although I found that, when my round goes awry, I don't really pay much attention where that 7-iron goes...one of my mental errors which I am constantly working to improve!


Colorful and stylish, the new Adidas aG Strike Golf Bag will not disappoint the golf fashionista! Although my choice of color was the red/charcoal/gray combo (red for the Tiger Woods in me), there are other great combinations to match your outfits (and your grips): Black/Charcoal/Blue, Black/White.


There are also external slots for pen and umbrella, an insulated water bottle sleeve, an in-pocket hook for your keys, large pocket for your sweater when the temperature rises and even pull cords for every zipper making it easy to open and close each pocket. Seven pockets in total with plenty of places to store your golf accessories including a velour-lined space for your valuables.


Speaking of pocket fillers, the folks at Adidas Golf were really thinking of the consumer when they came up with the new FAS-TEK system (Fast Action Snap Technology.) Instead of fumbling through your pants pockets searching for GPS and/or cell phone, you can attach your goodies directly to the golf bag and have your GPS at your fingertips! Although sold separately, this is one innovative way that Adidas can help you "trick-out" your golf bag.


One of the niftiest items attached to my new Adidas aG Strike Stand Bag, in my opinion, is a ball marker with cut-outs of a star, line and circle. Several smiley faces adorn my golf ball so, as you can see, this added touch on the Adidas golf bag caught the eye of this female golfer!


Of course the Adidas Golf aG Strike Stand Bag is a stand-out for the most discerning male or female golf enthusiast and, believe me when I say, women make the toughest critics!


Here is more information on the TaylorMade/Adidas aG Strike Stand Bag:

Price on TaylorMade Golf Website: $139.99

Features & Specs:
  • Convenient and sturdy top handle
  • EVA Foam ergonomically correct shoulder straps with velour lining
  • 7 Total Pockets
  • Insulated water bottle sleeve
  • Velour Lind valuables pouch with internal key clip
  • Foam padded hip pad with Air Flow channel for maximum comfort
  • Anit-Slip Actuator on base of bag for increased stability
  • Umbrella slot
  • External pen slot
  • Three FAS-TEK receivers

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Friday, February 08, 2019

5 Best Golf Drivers for Beginners in 2019 - BEFORE YOU BUY

This article about the 5 best golf drivers for beginners is the first in a two-part series written by guest writers Tony and Paul, creators of Golfers Authority and inventors of Accuhit golf training aid (read below for bio). Please click on the link in this paragraph for part 2 in the series.

Part one in the series describes features and fit you should consider before you buy your new driver; part two focuses on the actual benefits of the five drivers suggested for beginners. ENJOY!

INTRODUCTION: The Best Golf Drivers for Beginners 2019
As you begin to play the game of golf, finding the right equipment that performs well now, but can also grow with you as your swing changes, can be a difficult challenge. 

To help you begin your search, we created a list that provides you with the 5 best golf drivers in today’s market for your developing swing. In reading this article, you will learn the different components of the modern driver, which makes each of these clubs similar, and what makes each club unique.

By taking you through each different aspect of this crucial club, we hope to lead you to the one you should be using when you are making your next driver purchase. Each swing is different and there is no one driver that is universally best for everyone. However, there is a driver that is best for you and it is our goal to help you arrive at that club with this article.

Top 5 Best Drivers For Beginners:
1)     Ping G400 Max
2)     Callaway Epic Flash
3)     Ping G410 SFT
4)     TaylorMade M6
5)     Titleist TS2

How to Use Your Driver:
Players often use their golf drivers on most par-4 and par-5 golf holes. Some holes may introduce sharp terms called “dog-legs” that force you to use another club that does not fly as far as your driver. Drivers are created with the largest clubface and offer golfers the most distance and forgiveness when hitting the golf ball from the tee. Your driver will likely be the second most used club in your bag and demands significant attention when you are making a club buying decision.

Top Driver Features:
Each driver model is unique, but all drivers share important components that help golfers during their rounds. Every driver is made with a club head that reaches 460 cubic centimeters, (cc), in size. This is the maximum allowed size for the game of golf. Each club also is matched with a shaft and grip that helps complement the overall design. Below we go through each of these individually to help you choose options that are right for you.

Club Head: Drivers share commonalities of loft, centers of gravity (CG), and moments of inertia (MOI), that give each of them their playing characteristics. In their most simple of terms, the loft will have the largest impact on how high the ball flies after it leaves the club face. The CG will determine spin rates and the MOI will allow the club to be more or less forgiving. Beginning golfers should look for drivers with more loft, lower and rearward CG, and the highest possible MOI configurations. The combination of these three factors will give you a driver that is easier to hit and that helps you develop important swing fundamentals.

Shaft: Each driver will come built with stock shaft offerings. These shafts are created to compliment the club head characteristics of each new driver as they are built. Aftermarket shafts are available, but will charge upwards of $300 additional dollars and are usually not recommended for swings still under development.

Shafts are categorized based on their weight, flexes, and bend profiles. Choosing the proper weight and flexes for your shafts will help you get the most out of your new driver. The shaft should be thought of as a timing device that helps you deliver the clubhead to the golf ball. Getting a shaft that helps you keep your swing on track will improve your consistency and shot patterns. The parameters you should concern yourself with most in your shafts are the weight in a range of 50 to 70 grams and flexes between amateur, regular, and stiff. More advanced players may find a benefit in heavier and stiffer shafts but that will be your concern later.
How To Fit a Driver To Your Ball Flight:
Understanding what you need from a driver is paramount to getting the best one for your game. As your swing develops, it will be important to begin to track your shot patterns and performance as you play golf. To start, players often struggle with slice golf shots. These shots will curve to the right for right-handed players and left for left-handed players. If this sounds like you, then club fitting devices can be built to help you get the most from your new clubs.
           
Golf companies often offer drivers with more weight positioned in the heel of the driver. This weight helps slow the heel of the club down and allows the face to catch up and become squarer at impact. Beginners can benefit greatly from getting a “draw-bias” driver to help them eliminate their big miss.

What Common Club Fitting Terms Mean:
When you go for your first club fitting, you will be given a bunch of terms that can be confusing if you are hearing them for the first time. We want to take you through a few of those so that you can be confident when you are testing different clubs.

Club swing speed: this is the speed at which you will be moving the club around your body at impact. Higher swing speeds will lead to longer drives and this is something that will continue to improve as your swing becomes more efficient.

Ball speed: the rules of golf set a limit for the maximum amount of ball speed that can be produced from a swing speed. Swing speed input to output is limited at a 1:1.5 ratio. Examples include a player swinging at 100mph can produce a ball speed of up to 150 mph at complete efficiency. Players swinging at 80 mph should optimize for ball speeds at 120 mph and 90 mph swing speeds at 135 mph ball speeds.

Efficiency or smash factor: these terms are interchangeable and reference the quality of strike with the golf club. Strikes in the sweet spot will result in a smash factor near 1.5 and give the best ball speed for swing speed. As strikes move away from the center of the club face, this efficiency rating will diminish, and players will lose distance even at the same club head speeds.

Launch angle: this is the angle that the golf ball launches as it leaves the club face after impact. Launch angles that are too low will result in drives that fly shorter than they should and the same is true for angles that are too high. Depending on your swing speed and swing characteristics, your ideal launch angle can differ. Making sure that your golf driver is launching through the correct window is the best way to make sure your new driver is optimally fit for you. 

Spin rate: is the term used for the backspin applied to the golf ball during its flight. Too little backspin will cause the golf ball to fall out of the air too quickly and lead to distance loss. Too high of spin can cause a ballooning-effect and cause shots to fly shorter than they should. Another important consideration of spin rate is higher spinning shots create a more stable ball flight that will curve less offline in poor swing conditions.

Carry distance: is the distance that the golf ball will travel before it hits the ground. This is often the number that club fitters will focus on most as the course conditions and temperatures will have the larger impact on your total distance. When comparing drivers. This distance should be considered the most.

Total distance: is the distance the golf ball travels until it comes to rest. The carry distance plus the rollout will yield the total distance. This number can fluctuate as the ground hardens and softens with different levels of moisture and changes in the landscape. Golfers often report this distance as their driving distance but it should be looked at critically due to the variability outside of the golfer’s control.


Related post: Tips for a Correct Driver Fitting Experience

Questions to Ask Your Club Fitter or Pro:
Anytime you are trying new clubs, it is important to remember that your club fitter may hold multiple objectives. They may be trying to get you the best equipment for your game, but they may also be trying to sell you an expensive new club. Make sure that you understand exactly why they have set up a club the way they have and how it helps your swing.

Why did you give me that loft?
The static loft of the golf club will have the largest impact on your golf ball launch angles and spin rates. Beginning players are often encouraged to have more loft so that their ball flight is more stable, and their misses are less severe.

Are all 10.5-degree loft drivers the same?
No. Depending on the center of gravity and clubhead construction, similar lofts can have very different impacts on ball flight performance. Make sure you are coupling your loft of choice with a CG that is low and back.

What is the difference in standard model drivers and draw-bias designs?
Draw-bias drivers have more weight in the heel and can help golfers eliminate slice tee-shots. These drivers are great for beginning golfers and can help keep the ball in play. An important consideration, if you are planning to use this driver through a developing swing, is that some drivers enable the weight so that it can be moved as their swing adapts and improves.

What weight of shaft do I need?
The weight of the golf shaft can have the largest impact on golf club delivery and performance consistency. You should consider testing different shaft weights, especially in the 50-, 60-, and 70-gram ranges. Even at slower swing speeds, a heavier shaft can help golfers to maintain their swing plane and produce better, more repeatable golf shots.

Do I need a regular or stiff flex shaft?
Without testing different shafts, it can be impossible to know which is best for your swing. Not all regular or stiff flex shafts are the same. Shaft flex will largely come down to which you prefer the feel of during your swing arc. Loosely, shaft flex will correlate with swing speed and higher swing players will fit into stiffer shafts.

Should I play a low-spin driver?
Drivers with less spin can produce the longest drives. However, as spin rates decrease, the ball flights can become less stable and curve farther offline. Beginning players are encouraged to choose drivers that have higher spin rates to help their accuracy until their strike is more consistent.

How do I test drivers indoors?

Testing during the winter months and during poor weather can offer golfers a greater chance to analyze their equipment and make new club purchases. Most retail stores have indoor launch simulators that provide you with all the club and golf ball data mentioned above to help you fit your new driver. 



About the Author

This was a guest post written by Tony and Paul who are a father and son team who are not only best friends but love the game of golf. They created the Golfers Authority, to provide unbiased reviews, guides, tips and advice in order to help other players improve their game.

Tony is also the founder and inventor of the Accuhit, one of the most recognized golf training aids in the world. The Accuhit has been recognized by Golfweek, Golf Tips Magazine, Asian Golf Monthly, and many other publications as one of the most cost-effective golf training aids in the market.


This article is the opinion of the guest author. Golf for Beginners welcomes opinions but, as we always say, you should seek out a qualified golf professional for further details before you make a purchase.

Wednesday, May 30, 2012

Creative social media strategies to increase rounds on the golf course

Can the use of social media increase rounds of golf played? How can powerful yet seemingly "fun" apps like Twitter, Facebook and Foursquare help bring more people from talking about golf on their computers and smart phones to playing the game?

Golf is already considered a "social" sport for many, so it should come as no surprise that fans are using the internet to find great deals, to have fun with an interest to, well, be social! Large companies such as TaylorMade Golf and Golf Channel have social media gurus who create strategies for engagement and to build brand awareness. Believe it or not, you don't have to be a big brand in order to reap the benefits of social media but you do have to make the effort.

Even small scale communication with your current and future clients will yield positive results, you just have to create a basic strategy for your golf course growth and then decide how social media can best work for you.

Here are just a few ideas to get the golf ball rolling, so to speak, and to get more golfers onto your golf course! Share yours here!

If you don't have a blog, create one on your website now! Post at least once per week with descriptive pictures. Don't fill your space with too many words, two hundred fifty will do but do be sure to include information about what's happening on your golf course. Make sure that, if you don't have a subscriber list, create one now. If I would have known that there were special events at my local golf courses like wine and dines, women's get-togethers, local championships etc, I most certainly would have attended! Be creative! The Cadillac Championship held a social media "happy hour" ...sounds like a great idea!

Everyone loves a good deal. Offering incentives at your golf course like two-for-one golf on Facebook and Twitter and on sites like Groupon will get people onto the fairways. Also create print-out coupons on your website and feature on your blog so that golf fans will head over to your site to read your blog and download your offers.

Do you use Foursquare? Geocaching? Ever heard of them? If not, you should.
Foursquare, a GPS, social networking app, allows members to note their locations with a mobile phone and can find out where their friends are or have been. To be the "Mayor" of your golf course could yield special benefits like a free round of golf!

Geocaching is also GPS based but is an outdoor treasure-hunting game. Basically, a golf course can post "clues" to find "hidden treasure" somewhere within the course and, when someone finds the ""item, they get the treasure. It could range from a sleeve of Callaway golf balls to a Titleist Vokey Spin Milled Wedge. In the last thirty days, almost eight million new logs were submitted to further confirm that this might be an interesting concept to include in your social media strategy.

All of your great incentives and happenings should also be posted on Twitter and Facebook. Make sure to add "events" on Facebook. Where events can also be promoted on Twitter, it would be more fun to, perhaps, have a "retweeting" contest. Even if you aren't Ian Poulter who uses Twitter to gain followers with giveaways, you will surely get feedback.

In order to have social media work for your golf course, it is important to think "outside the box". These few ideas will get you kickstarted and, using a bit of creativity, your golf course could increase its bottom line, that is, more players on the fairways, in the pro shop and in the pubs!

Voice your opinion on Twitter @Golf4Beginners and friend us on Facebook.

Ask me how I can help you promote your golf course or golf business: email golfforbeginners@aol.com

 photo credit: rockbottomgolf.com

Wednesday, November 30, 2016

New #Golf Clubs, New Swing...New Tiger Woods?

Armed with new Taylor Made golf clubs (driver and woods) and a reworked swing, Tiger Woods makes his way to the first tee of his Hero World Golf Challenge feeling good about his game. Heck, the former number one golfer in the world parlayed two eagles on the front nine in the Wednesday Pro-Am but is that enough or is Tiger Woods over-the-hill?

At almost forty-one years of age, Tiger Woods is hardly over the hill as golfers like Tom Watson and Jack Nicklaus would attest to yet you could almost hear Woods' thoughts out loud while contemplating this as an issue. Let's see, Tiger stroking his graying goatee while thinking of Jim Furyk's miracle fifty-eight at the Travelers Championship, "it’s possible. I’m just going to have to find different ways of doing it."

Will Tiger's new set of golf clubs help, or hurt, his game? First the details:

  • TaylorMade M2 driver, 3-wood, 5-wood.
  • Nike irons and wedges.
  • Scotty Cameron Newport 2 putter.
  • Bridgestone B330S golf ball.
According to SBNation, now that Nike is out of the golf club business, Tiger Woods has his choice of clubs which opens him up to being able to mix-n-match irons, woods, driver that could be more beneficial to his overall reworked old, new, old again swing.  "I hit everything," said Woods. "And I had control of everything. I can hit all the shots now, on call." 

As for his golf swing, top fifty instructor, Brian Manzella, says Tiger looks "golf strong" with "a much more pronounced in-to-out swing path than before--which tends to produce a draw--and a finish that moves much more upright much more quickly after impact."


New Golf clubs...check.
Reworked golf swing...check.
New and Improved Tiger Woods? ... We will have to wait and see but it would be great to have the old Tiger Woods back on the golf course, wouldn't it?

Will you be watching the Hero World Golf Challenge? Tell us your thoughts in the comments section of this Golf for Beginners blog and on Twitter @Golf4Beginners.

Wednesday, February 01, 2012

What happens at the 2012 PGA Golf Merchandise Show?

You've probably heard about the 2012 PGA Merchandise Show on Twitter, Facebook and anywhere else on the internet where golf is being spoken and wondered what it was all about and so, as I read this press release, I immediately thought that golf fans would be interested in what happens at the biggest trade-only event of the year. It's a huge party of sorts thrown by the PGA of America. Here is a peek into the first day of the 2012 PGA Golf Merchandise Show...enjoy!

**********

 

Fun, optimism part of strong opening day for 59th PGA Merchandise Show


What if you threw a party and everybody came? You'd have something like the first day of the 2012 PGA Merchandise Show, where all of golf's biggest companies turned out in full force to show their latest products to thousands of PGA Professionals and golf shop merchandisers at the Orange County Convention Center in Orlando, Fla., Jan. 26 - 28.

More than 1,000 companies welcomed thousands of PGA Professionals and golf shop buyers from more than 80 countries to the 59th Show. Attendees saw the latest in golf equipment, products and services, and apparel, as well as a number of high-profile guest appearances. Jack Nicklaus and baseball great Ken Griffey Jr. helped open the Show, and the rest of Thursday included appearances by 2012 U.S. Ryder Cup Captain Davis Love III, David Leadbetter, Michael Breed, Greg Norman, Butch Harmon, Natalie Gulbis, Lexi Thompson, Johnny Damon and Win McMurry.

But the real life of the party was the wide variety of new products on display. Product introductions from industry leaders such as Titleist, Callaway Golf, TaylorMade, Ping and Wilson were behind the buzz on the Show floor.

"I think consumers are going to be very excited by the new products for 2012," said Brad Bachand, the PGA head professional at Man O'War Golf in Lexington, Ky., and the 2007 Kentucky PGA Section Merchandiser of the Year for public facilities. "All the products we're seeing are so good, you can't really go wrong."

The stage was set for an exciting day when the PGA Merchandise Show opened with a musical performance by country music star Julie Roberts, who sang an emotional rendition of "The Star-Spangled Banner." Attention then shifted to PGA President Allen Wronowski, who introduced Nicklaus and Griffey. The pair then helped two local Boys & Girls Club members hit ceremonial first shots using SNAG Golf equipment, and the 59th PGA Merchandise Show was underway.

The length of the Show floor was filled with attendees who were ready to place orders and learn about the latest golf merchandise.

"The Show is all about who's attending: For golf shops, they want to be able to see everything under one roof; for manufacturers, we want to be in front of all the great retail partners we work with throughout the year," said Bob Philion, president of Cobra Puma Golf. "The more people and companies you can get in one place, the more bang for your buck. It's incredibly important for us to be able to see so many accounts in one place."

"This is the capital of golf this week," agreed Raphael Peck, global vice president of apparel, footwear and accessories for Oakley Golf. "It's critically important to be here if you want to get your message across to your customers."

With the Golf 2.0 initiative placing a focus on making golf fun, many exhibits followed suit. Cobra Puma had an adult-sized ball slide, while Travis Mathew had a blackjack table and the Golf 2.0 booth itself offered attendees a chance to play video golf. The fun activities fit in with the optimistic mood of the Show.

"The Show is amazingly upbeat and optimistic," said Wronowski, presiding over his second PGA Merchandise Show as PGA President. "There's a lot of excitement and buzz. Certainly it feels like there is recovery in the industry."


Nicklaus' love for the game fuels desire to see it prosper

Noting that "golf has given me everything I have," and "I care about the game," legendary champion and course architect Jack Nicklaus spent much of Thursday morning affirming to the industry his belief that aspects of the game need to change in order for it to prosper, and that Golf 2.0 is a major step in the right direction.

Nicklaus began the day with a short speech to open the 59th PGA Merchandise Show, then, along with PGA President Allen Wronowski and PGA CEO Joe Steranka, met with a group of multi-course owners to encourage their support in implementing Golf 2.0 strategies at their facilities. Shortly thereafter, he delivered the keynote address at the PGA Forum Stage, where he and Steranka were joined by host Jimmy Roberts of NBC Sports; Mike Davis, executive director of the U.S. Golf Association; Frank Sanchez, executive director of the Boys & Girls Clubs of America; and baseball superstar Ken Griffey Jr., who sits on the Boys & Girls Clubs Board of Governors.

"I've always been a traditionalist, but I've realized that in order to save the game we need to think outside the box," said Nicklaus. "This plan (Golf 2.0) is the most comprehensive that's ever been put together, it's not a Jack Nicklaus or PGA of America initiative, it's something the whole industry needs to be involved in."

Nicklaus also touched on the need for "golf parks" to capture the attention of kids and their families, and the importance of the Olympics in making the game more relevant around the world. He concluded his morning with a question and answer session with industry media representatives at the PGA of America State of the Industry Roundtable.

 

Leading apparel brands deliver innovative offerings

The Apparel Hall at the 2012 PGA Merchandise Show is flush with the latest fashions, fabrics and styles from the industry's leading companies, as well as special events such as fashion shows and celebrity appearances.

A new Fashion E-Studio will provide an exciting interactive destination showcasing the latest trends from the biggest names in golf apparel and accessories with live presentations throughout Show Week. Many presentations are being streamed to a virtual audience.

The Fashion E-Studio is surrounded by multiple apparel, accessory and footwear companies, making it a comprehensive, one-stop collection of fashion trends from leading brands such as FootJoy, Puma, adidas, Cutter & Buck, Antigua, Fairway & Greene and many more.

Puma's star continues to rise with a youth-driven offering that includes pieces like the Duo-Swing mesh polo, quarter zip pullover and Golf SS Kinetic jacket, all designed with layering in mind so the golfer can adjust to changing weather.

"I think the younger market is really going to love this product," said Brian Short, a PGA Professional at Penn State University Golf Course in State College, Pa. "Puma is going to hit a different market that no one else has really hit before."

FootJoy is introducing its second full apparel collection, which includes four all-new contemporary color collections, exciting performance pieces for all playing conditions, and an expanded Essentials group.


Athletic brands remain dominant in many golf shops, including Under Armour, whose revolutionary new "coldblack" technology reflects the heat of the sun so the athlete feels cooler and sweats less. Callaway offers "core function" features like moisture wicking, strategic breathability and UPF 30-plus protection, while adidas continues to impress for fall by blending performance and innovation with unexpected styling.

For Cutter & Buck, the key to fall 2012 is "Warm Yarn" technology, which uses a lightweight double-faced fabric to create an insulating layer between your body and the garment.

"A lot of the detail and nuances in the line in our fall collection are being received really well," said Stacy Mangum, brand director at Cutter & Buck.

Luxurious cotton remains a strong point for Fairway & Greene, whose sister company EP Pro offers easy-care performance fabrics in four color-driven collections. Greg Norman Collection shows an enhanced sweater presentation for men and a variety of color and pattern work for women.

 
About the PGA Merchandise Show
The PGA Merchandise Show is not open to the public. Organized in partnership with The PGA of America as a trade-only event, the 2012 PGA Merchandise Show will be held in the Orange County Convention Center ~ 8:30 a.m. - 6:00 p.m. on Jan. 26-27; and 8:30 a.m. - 3:00 p.m. on Jan. 28

 

Voice your opinion on Twitter @Golf4Beginners and friend us on Facebook

Posted via email from stacysolomon's posterous

Thursday, August 21, 2014

Will Millennials Save or Squash #Golf?

According to news articles, golf course owners and even sports equipment manufacturers, a lack of golf popularity is caused by a drop in participation by Millennials. These eighteen to thirty-year old's seem to value iPhones and computer tech more than a good walk in the park.

Can kids from the Gen-Y generation find happiness playing the sport that lasts a lifetime while retaining some of its traditional elements?

Robin Williams must have had millennials on his mind when he created his comedic skit on golf, with the excerpt "go whacking away with a tire iron...and each time you miss you feel like you’ll have a stroke. That’s what we’ll call it, a stroke, cause each time you miss you feel like you’re gonna fracking die."

Millennials seem to want a more fun and reactive game and golf is a game that you play within yourself. Obviously Rory McIlroy is helping the game by bringing a fresh, young face to a new generation but is that enough?

Rory McIlroy Trophy

Course rounds are showing the decline - according to TaylorMade President Mark King, rounds for the new generation are down thirty-five percent in the last ten years. With that, golf courses are falling upon hard times with closings totaling one every forty-eight hours! Should people blame Millennials for this affliction or should the golf course discussion be about the financial bubble which burst ten years earlier?

Nope, Gen Y'ers don't want that much of a challenge, the mindful struggle to get a small white ball into a tiny hole; they want fun and ease...no challenges that cause distress.

Enough talk about what they don't want...what do Millennials feel is necessary to enjoy golf? This enigma is what organizations are struggling to figure out; is it the end of having to "belong" to a golf club, is it too expensive, do they want more fun...or a quicker round?

Bryant Gumbel's commentary on HBO Real Sports discussed ways in which Gen-Y'ers are currently enjoying golf courses, driving ranges and, basically, making the sport their own.

Here are a few new ideas which are trending:
- 15 inch golf holes (as King said, "you can't miss with that" but, where is the challenge?)
- Foot golf - A mix of soccer and golf where folks kick the ball around into a larger hole.
- Top Golf - a blend of driving range with microchips in golf balls, night club entertainment and a bit of friendly digital competition.
- Easier scoring for golf beginners.
- Free beer on Saturday's?



Golf for Beginners has also come up with a few ideas to enhance the game for multi-generational sports fans - how about softball golf or hockey golf? They'll be tearing up the course with these blended sports but, if it brings players into the game, isn't it worth it?

Golf may be going through growing pains but, in my opinion, is not doomed to aged traditionalists who want to keep folks out, not bring them into the game.

I think the game of golf is safe because millennials will eventually get older and want to enjoy a more conventional sport - so many women enter the game as they mature and enjoy the cameraderie and challenge. The current concern with Generation Y is to get them interested early so that they are ready for the challenge when they have kids.

Are you a Millennial? Do You Play Golf? Voice your opinion on Twitter @Golf4Beginners and on our Golf for Beginners blog.

Wednesday, December 28, 2016

Social Media Golf Celebrities and their Impact on Golf

Do you follow Tiger Woods, Rory McIlroy, Bubba Watson...Paige Spiranac... on Twitter, Instagram, Facebook? If so you are not alone as followers are in the millions for these golfers. Is it because of how they play or what they say?

From professional golfers becoming popular via contentious tweets to phenom beauties making a name for themselves on Instagram, the impact golfers have on social media has been an enormous game changer.

Advertisers are jumping on board the social media express, tying into the celebrity to get their product noticed; the monetization value of a single tweet from Tiger Woods was calculated at $33,911 while a single McIlroy tweet was $16,161 with Ian Poulter valued at $11,982. So, the next time you are reading posts from your favorite golfer, think about the subliminal impact it is having on you.

Golf, the once exclusive pastime for the rich and famous, has gone mainstream but has it abandoned its core values to gain visibility and does it now have to right the ship?

Listed below are a few Social Golf moments to consider: do you think, overall, that social media has helped or hurt the game using these examples? 

1. There are different levels of enjoyment within the game of golf for the fan, from watching great tournament shots to learning about the new equipment from Ping, TaylorMade and Titleist and looking for the upcoming great stars who can be "the next Tiger Woods". Instagram has helped launch the career of Paige Spiranac much like the way Justin Bieber was found on Youtube.com. A million social media fans have catapulted this good golfer into the Dubai Ladies Masters despite not officially qualifying for LPGA or LET status.

One of the top female golfers and 4th in the Rolex Rankings, Shanshan Feng has only 933 Instagram followers (2,556 Twitter followers) compared with the 1 + million (884,000 Instagram) Spiranac followers. Although Feng lets her sticks do the talking on the golf course, she needs to gain similar influence or she may be watching from the sidelines over time as others line their pockets via the power of well-placed photos and tweets. Global publicity for the LET and LPGA increases purses and the internet has been chosen as the delivery vehicle.


2. Did we really need to know that? Is it interesting to you to know what a golfer had for breakfast and/or do we really need to see guys like Jordan Spieth or Rickie Fowler hamming it up, shirtless on vacation?

Thousands upon thousands of fans follow the top guys in golf (Spieth has 1.71 million followers) which is also great for his sponsors who help strategically place their equipment in threads and posts; Titleist ProV1x and Under Armour. The tweet below for the Titleist ProV1 golf ball received 294 retweets and over 2,000 likes:
Have you tried these any of these golf brands because of a post tweeted from a famous golfer? If so, you are not alone. Advertisers, who once saw results in a TV commercial during a round of golf, are finding that well-placed posts and online videos are equally effective, using brand ambassadors to relate to consumers. It's easy and cost effective to get the message out using Twitter, Facebook, YouTube and Instagram, and, you get a lot more bank for your buck.

What may be a boon to advertisers may also hurt them as we can also "read" the thoughts of golfers when they are at odds with the game. One very candid, prominent social golfer, Ian Poulter, lets fans know when they (or the system) are out of bounds but this type of power can also be dangerous.

For example, after calling Ian Poulter an unfavorable "name" on Facebook, an average-joe deliveryman was the recipient of one of Poulter's effective posts causing the man's place of business to apologize to Poulter and to re-rout the driver to a different office. Ian Poulter nearly cost a man his job; it's easy to get attention when you have over two-million followers and the power of social media in your corner. He is heard, seen and can get someone fired with words as he has previously done.

Although the man was clearly wrong costing Poulter his shot to land in the drink, Poulter, who makes millions each year, could have cost this worker his livelihood...one-upmanship in the social sphere? 

Lesson learned...watch what you say and to whom you say it on social media.

3. Good can come of it! Golf social media celebs can also make a positive impact on the game. Many players post about their favorite causes, foundations and those of the PGA Tour, bringing great visibility and more donations to help others in need.


Do you think professional players' social media impact on golf has been positive? State your case in our golf blog comments section below and tag/follow us on Twitter @Golf4Beginners.

Golf for Beginners wishes all of our friends and followers a very Happy New Year.
Thanks for reading our blogs; we look forward to your thoughts, shares and retweets for 2017.

Friday, September 01, 2017

Myrtle Beach World Am and Golf Courses Celebrate the Amateur Golfer

Billed as the "Largest Single-Site Golf Tournament in the World" with 72 holes of net, stroke play on many of Myrtle Beach's most exquisite (and demanding) golf courses, the Myrtle Beach World Amateur Tournament draws 3,300 golfers from around the globe for both the competition and the camaraderie.

Golfers have been coming to this tournament for years, some since the 80's when the World Am was called the "DuPont World Amateur Handicap Championship in Myrtle Beach" and only offered ten golf courses along the Grand Strand. Within thirty years, the number of courses in this tournament has swelled to over fifty and the number of players has grown in kind.

A few of our favorite golf courses in Myrtle Beach which offer its own mystique include:

Caledonia Golf and Fish Club, which never fails to impress players with its stately demeanor.
Pine Lakes Country Club, well known on the Grand Strand as "The Granddaddy" of Myrtle Beach courses.
Grande Dunes with its Intracoastal Waterway views and technology-driven Golf Performance Center.
World Tour Golf Links, unique as its holes simulate some of the finest in the world!

Pine Lakes Myrtle Beach
Pine Lakes Golf Club - The Granddaddy of Myrtle Beach Courses

To play the World Am is definitely a golfers dream and, if you love to compete in a fun and rewarding environment, you should definitely punch your ticket for next year's event.

Each year that I visit the 19th hole, billed by the Myrtle Beach World Am as "a Really Big Golf Party", I speak with dozens of people.

Although the game of golf takes center stage, friendships are forged and merriment is high on the list of priorities - what could be better than playing golf by day and being wined and dined by local restauranteurs and entertained by some awesome dance bands?

Cool accessories!

Tin Cup was sporting their unique metal ball markers again this year and Snell Golf was debuting their hot, new golf ball (of which I received several sleeves for testing)...this golf ball's inventor also worked in R&D for Titleist and TaylorMade so this ball should show promise!

Visit the Myrtle Beach World Am website to view the full list of golf courses, scoring, handicap system and events and you will want to place this tournament on your bucket list!

Have you played in the World Am? If so, let us know your thoughts below in this golf blog and on Twitter @Golf4Beginners!


photo: PineLakes.com

Monday, August 23, 2010

Mingle with PGA Tour Golfers and Wives at Green Carpet Event

The PGA Tour Wives Association has partnered with Sentient Jet and the Bergen County's Children's Aid & Family Services for a charity "Green Carpet Affair" tomorrow.

This exclusive invitation-only cocktail party is scheduled to have about thirty PGA Tour players and their wives in attendance at a private home in Saddle River, NJ on Tuesday, August 24th from 6:30 - 9:30. I understand that "lavish" hors d'oeuvres and cocktails will be served.

There will also be a silent auction of "experience" items such as a Ryder Cup flag signed by the entire winning team.

Additional auction items include:
  • a day of golf with Dustin Johnson in Myrtle Beach
  • a weekend with Sandy & Kenny Perry in Kentucky with 2 rounds of golf with Kenny and a lesson from his coach
  • VIP tickets to Tory Burch's Fashion Week show including a meet & greet with Tory and the models backstage
  • a Bobbi Brown makeup experience
  • the naming of a character in a Harlan Coben novel
  • a wine experience in Tuscany
  • a day at The Kingdom from Taylormade.

Tickets start at a very reasonable $275 and I understand that there are a few still available for purchase!


Visit www.cafsnj.org for more details.

Friday, May 14, 2010

Too harsh a golf lesson for Yuko Mitsuka of the JLPGA?

I rarely play a round of golf on the weekends. I'm tired of the 'Sunday drivers' and slow players who search for their brand new, once-hit TaylorMade golf balls while laying tracks on freshly seeded fairways.

There usually is no penalty handed out by the rangers other than a stiff and formal "move it along" with a retort coming from the foursome something like, "it's the guys in front of us slowing down play." The golfers are probably right as the publinks often send out way too many golfers in an effort to collect as much seasonal income as possible. Either way, slow play makes it impossible to enjoy a day on the links.

In the case of Japanese golfer Yuko Mitsuka, there were no excuses given when the JLPGA invoked a two-stroke pace-of-play penalty last week at the World Ladies Championship.

Okay, so Yuko didn't at first bow and willingly accept her punishment.

When first hearing of her incurred two-stroke penalty, Mituska acted like any teed off golfer who just hit a grounder and angrily dropped her golf clubs and walked off the course.

Because Mitsuka quit halfway through the event, a fine imposed by the JLPGA of two million yen (about $21K US dollars) added insult to injury.

Realizing that her behavior was more befitting of John Daly than of a young lady from Japan, Mitsukla accepted the punishment and voluntarily withdrew from a total of eleven events as a sign of self-reproach.

Is this a smart move for Yuko or is she cutting her nose to spite her face, opting out of a few of the larger pursed tournaments to make a point?

On the PGA Tour, $20,000 fines called "The Prize", have also been "awarded" in the past for slow play but "nobody ever does anything about it," chides Rory Sabbatini.

Are "shot clocks" and "ready golf" the best way to move golf along at a more rapid pace or are stroke penalties and dollar assessments more effective for both betting foursomes and professionals?

Although Yuko Mitsuka took her medicine, was the JLPGA too strict in its punishment? Not from the JLPGA's standpoint!

"This will be a lesson to other golfers," said JLPGA chief Hisako Higuchi. "She has to take responsibility for her actions."

Higuchi may be right. How many women golfers in future JLPGA events will consider walking off the course because a penalty was placed on them?

Sunday, February 19, 2006

Will Tiger Woods Play the Champions Tour?

Pink iPodGolf for Beginners Podcast number fifteen looks at both the serious and silly sides of golf.

Before we begin, please make sure that you tune in to our podcast next week as there is something happening to both Barry and I as well as Golf for Beginners that is going to change our future and we want our listeners to celebrate along with us!

Now, on to the podcast!

There is plenty of news this week beginning with the first LPGA event of the year, the SBS Open which took place in at the Turtle Bay Resort in Hawaii. This is the same resort which hosts the Big Break V:Hawaii and the thrills are equally as great.

Korean rookie Joo Mi Kim grabbed the first place check of $150,000 from opponents Lorena Ochoa and Soo Young Moon in an unlikely playoff. The good news is that Kim WON the event with a birdie in the second playoff hole as opposed to the other two handing her the trophy.

Morgan Pressel displayed her skills admirably in her first professional event. Morgan shared fifth place with Natalie Gulbis. Paula Creamer didn't fare as well, unable to stay in the top-ten but give her time. She wasn't handed her first official tour trophy until the Sybase Classic and then she just couldn't be stopped!

These ladies all have one thing in common, namely, big business is standing behind them, offering contracts for all kinds of sporting goods.

USA Today writes about the marketability of these young superstars. General manager of Nike Golf USA, Cindy Davis states, "We believe these players can create brand awareness. There has been an evolution of women in sports in general. Their acceptance has changed dramatically in the last 20 years."

Twenty years ago the ladies in the LPGA were hard-pressed to find sponsors. Today, the younger, attractive stars are naming their own ticket.

Morgan Pressel represents Callaway Golf and Paula Creamer has six contracts from big names such as Bridgestone and TaylorMade-Adidas.

Q-School medalist Ai Miyazato has really hit the big time in Japan. She is such a larger-than-life superstar that she can't go outside without being chased down the street for an autograph. She's bigger than Hideki Matsui, has eleven different sponsors and is a television star to boot! When she is exxpected to play in a JLPGA tournament, ticket sales triple!

Michelle Wie is a prominent example of the new breed of woman golfer. Her combined $10 million Sony/Nike deal exemplifies capitalism to a "tee". A large, golden tee, that is.

These days it's no longer just about a win on the LPGA Tour. If a girl is marketable, she'll be brought along and has a good chance of retiring with a golden parachute.

In Champions Tour news, Loren Roberts secured both his third trophy and a place in history this week at the ACE Classic. Roberts is the only senior tour player who has achieved this feat and he did so in exciting fashion.

And would someone please purchase an umbrella for Tiger Woods! With flu-like symptoms, Tiger had to withdraw on Saturday after being drenched after a rainstorm at the Nissan Open. This is the only tournament which Woods has played in more than three times that he has not won (at least once). His record remains unbroken.

However, even with the sniffles, Tiger can drive the ball farther than most professional golfers today. His average drive for two days at the Nissan Open was over 300 yards which put him in ninth place in driving distance. But how will Tiger fare playing golf with the seniors?

In our Blogger Weekly section we pit Vijay Singh against Phil Mickelson in a Celebrity Deathmatch. Vijay just doesn't know when to give up! He's now two-for-two in calling officials over to check Mickelson's equipment and he loses each battle.

Also, eatgolf.com is convinced that food and water are overpriced at the Riviera Country Club. We don't agree. Notoriously, sporting events charge exorbitant prices because they can get away with it.

We also talk about the importance of a good golf instructor. These professional instructors are invaluable if you are serious about your game.

Most importantly, Barry and I have BIG NEWS heading our way. We are thrilled and excited all at once. Keep listening for all of the details!

For questions and comments please feel free to write to us at golfforbeginners@aol.com. We'll discuss your email in our podcast.