Monday, July 20, 2009

LPGA joins the Navy, Bivens walks the plank.

Click here to listen.




After LPGA golfers signed a petition rallying for the resignation of Carolyn Bivens with a show of "no confidence", the Tour is now searching for a permanent replacement.

Lorena Ochoa, Paula Creamer, Natalie Gulbis and Morgan Pressel were among fifteen golfers concerned about issues facing the LPGA including a loss of seven events since 2007. The latest bailout of the Kapalua Classic was probably the nail in the coffin for Bivens. Morgan Pressel was the winner of the inaugural event and she happens to be the Tour Pro there as well.

What a blow for Carolyn Bivens, the first female commissioner in the LPGA's 55-year history!

Early in her career with the Tour, Bivens can be credited with establishing guidelines for the protection of players' rights and enhancing the image of the LPGA as young and vital. Remember how viewers USED to see the LPGA?

Retired Navy Rear Admiral Marsha Evans has been appointed as the interim commander of the LPGA. With experience serving as CEO with the Red Cross during Hurricane Katrina to her credit, the Admiral may go down with the sinking ship.

Evans resigned from her position with the disaster-relief group taking with her $780,000 in severence pay. Red Cross spokesman Charles Connor noted, "concerns about her management approach and coordination and communication with the board," as reasons for her ousting.

Annika Sorenstam has been appointed as an advisor to the LPGA Board but it might be a better idea if she was elected as the new Commissioner. Sorenstam is popular with both player and venue, well-versed on how to run a business and promises "to ensure that the LPGA remains the pre-eminent women’s sports association in the world."


The future of the LPGA?



This week on Golf for Beginners, we also discuss Phil Mickelson's "forward press" drill from his new DVD set, "DVD Set "Phil Mickelson Secrets of the Short Game."



Tweet this blog… Your followers will thank you!

Send your golf questions and comments to golfforbeginners@aol.com.

Subscribe to our weekly podcast through this RSS feed: http://feeds.feedburner.com/golfforbeginners or through iTunes. Click Here to receive our archived podcasts and 100's of easy golf tips free!

Get to know us on You Tube and MySpace and TWEET US on Twitter!

"Shiny Tech" courtesy of Kevin MacLeod (incompetech.com)"

This podcast is supported by ResortsGolfandSpa.com, 866-643-6078.

Photo Credit: © WashingtonFlyer.com, World Prout Assembly

Tuesday, July 14, 2009

Optimize your Golf Website Now!

In addition to producing a weekly golf podcast and writing about golf, I represent National Positions, the leader in Search Engine Optimization or SEO. I would like to tell you about our company, which has just been recognized and endorsed as an Authorized GOOGLE Consultant for Website Optimization.





We assist both small and large companies gain a stronger internet presence and bring your website over to the left side or "free listings" of Google, MSN and Yahoo, dramatically increasing your website's traffic and drastically reducing your pay-per-click budget.

Here is the "secret sauce" to National Positions' success.

SEO or Search Engine Optimization, means building a website so that it will be discovered by search engines. It also means designing each page in such a way that the site's content will be thoroughly mapped and indexed to keywords that potential customers employ when seeking your products or services. Organic SEO engagements with National Positions are based on key objectives using all appropriate techniques available to professional search engine marketers. National Positions' organic search engine optimization methodology is designed to identify those steps necessary to move quickly from planning stages through implementation in order to achieve tangible benefits in as short a time-frame as possible.



Search Engine Optimization Methodology



The 4 Steps to an Effective SEO Campaign




1. Keyword Selection

While a lot of people think they know what keywords get typed in more than others, they don't. I have been wrong myself, and that's why a good SEO will let the search engines produce the numbers when it comes to how many people type in any keyword.

When you have a list of keywords that you want to rank high for, search each one of them on Google to find and record the amount of search results for each keyword.

Once you have these figures you can get an idea of how much work is going to have to be on the first page of all the search engines. Here's how to do it:

Keyword: Insulation Search Volume: 2,740,000 Competing Pages: 30,500,000 Keyword Efficiency:

30,500,000 Pages / 2,740,000 Searches = 11.13

Keyword: Frontline Dogs Search Volume: 201,000 Competing Pages: 405,000

405,000 Pages / 201,000 Searches = 2.01

The 2.01 keyword is easier to obtain rankings for than the 11.13 keyword because of the competition however there are more than 10 times the search traffic going to the 11.13 which is only 5 times harder to achieve.

When you have completed selecting your top choice keywords, we run a baseline rank report, you should do the same whether you pay an SEO or not.



2. Source Code Optimization.

After careful selection of relevant keyword and keyword phrases, National Positions constructs search engine friendly HTML code, including page unique Titles, META Descriptions, ALT Tags, and Navigation and Link Structures which include:

-Examination of internal linking structure including the selection of link names and titles.

-Proper site navigation including linking strategies such as addition or modification of a site map.

-File and page name structuring.



3. Content Generation

One of the most important aspects of Search Engine optimization is to have the appropriate content that the search engines require for a top ranking. National Positions has a team of Search Engine copywriters, experts in writing content that will generate top rankings. Our services include:

Writing additional content if needed for your web pages

Generating articles and press releases as needed to boost your rankings

In addition, National Positions will closely examine web page body content, and will utilize its copywriting team to create "smart" website copy that will appeal both to the your consumer and the search engines.


The Most Important Step In SEO:
Link Popularity and Traffic




4. Link Popularity and Link Networking

Internal Linking


Many times company's internal website networks make up some of the best link acquisition potential. With your help, National Positions will help outline various link opportunities, which could greatly increase the overall rankings of your website.

Partner Linking
Web partners, service providers, yours, and other web properties all have the ability to link to you. National Positions will work with you to determine which sites these are, and will help make contact with these firms through either phone or email.

Post Implementation Reporting Rankings
Once a portion of National Position's suggestions have been implemented on your site we will begin the reporting process. As ranking reports begin they will continue to run on a bi-monthly basis from the day of the month when the process began.


SEO Maintenance

The Ongoing Process of Keeping Ahead of your Competition


5. SEO Maintenance

When Google became the number one website in the world, did they stop there? No.

When anything that has never been done before has been done, doesn't it happen again after that first time? Most of the time. When you reach the top of the search engines for your keywords, you are sure to have competitors picking their brains to figure out how you beat them and get their spot back... Check out how we maintain our clients search engine rankings...

Monitor search engine rankings
There will be many fluctuations in your search engine rankings. This may be due to search engines changing their ranking formulas, or competitors trying to get ahead of you. More sites are added to the web each day so you need to monitor your search engine rankings to be competitive.

Traffic Tracking
It's essential to know where most of your traffic is coming from so you can make adjustments to your marketing strategies. For example if most of your traffic is coming from one particular page, you may want to place your best products on that page to get more sales. We analyze your site statistics to check how much traffic you are receiving, where is it coming from and what keywords are being used to find your site.


Keyword research

Web sites are being added to the web every day, therefore keywords that once got high rankings may no longer work. You may have high search engine positions for your most important keyword phrases but if you are not receiving any traffic from those phrases, you will need to evaluate the keywords that you have used. Attaining a number 1 ranking for keywords that no one will search for, will not increase your traffic.

Researching new keywords is essential to maintain good rankings. We analyze the current keywords used on your site and research and add new ones. Once the keywords have been chosen, the content needs to be updated to reflect these changes. This may include subtle changes to the meta tags, page titles and text headings; or it could involve adding additional sections to the site, rewriting content and reorganizing the web site's structure.

Competitive analysis - an integral part of search engine optimization is determining what keywords your competitors are using. We analyze where your competitors are currently ranked for the same keywords you are using for your web pages. We also check how many competitors you have for each of the major search engines. National Positions also analyzes the link popularity of your competitors to determine how many incoming links they have and the quality of these links.


Adding fresh content
- web sites that continuously update and/or expand their content, usually experience higher rankings than stagnant web sites. New keywords should first be researched before adding new content. This will help boost your traffic and rankings because visitors will have more ways to land on your site based on the keywords they entered in the search engines. One great way to achieve this is to have National Positions add new articles to your site on a regular basis.

Web copy analysis - getting a lot of traffic to your site does not guarantee sales. It primarily depends on the effectiveness of your web copy. To convert visitors into sales, National Positions analyzes how your web copy is structured on the page and we suggest verbiage that sells.


Boost link popularity
- this refers to the amount of other quality web sites that have links pointing back to yours. The more quality links there are, the better you will rank on the major search engines. We extensively research other sites related to yours and add or exchange links with them.


National Positions caters to the needs of a wide range of businesses, whether they are strictly online or "brick and mortar" and can quickly and effectively create your corporate identity.

We are on the cutting edge of technology with the ability to optimize your website for mobile phone technology as well!


Call me for a free analytical look at your website: 1-914-595-4949

ssolomon@nationalpositions.com

Monday, July 13, 2009

Could Tiger Woods' win at ATT foretell problems at the British Open?

Click here to listen.




Tiger Woods has made it a habit to win two weeks before a major tournament this season. He won Palmer's, Nicklaus' and his own event in this fashion and, because of this, fans are waiting to see if this streak will cause him to falter during the third major of the year.

Is it possible that Tiger Woods could fall prey to the "middle of the pack" at the British Open?

Prior to the 2009 Masters, Angel Cabrera's best finish this year was a tie for thirteenth at the Northern Trust Open. He was cut from the Arnold Palmer Invitational where Tiger Woods solidly annihilated the competition. Cabrera's stats are also not that impressive: he currently ranks 187th in driving accuracy and only 140th in greens-in-regulation. It is only because of his major win that Cabrera now ranks twentieth in money leaders on the PGA Tour.

Golf afficionados can now say that they have heard of Lucas Glover but, prior to a strong 2009 season and a win at the U.S. Open, Glover had only two top tens in 2008. Taking more of an interest in his game has improved his stats dramatically and only now is the name Glover synonymous with a piece of history.

Anthony Kim learned a valuable lesson as to how to challenge the Tiger at the ATT but can he employ his method at the British Open? "I learned that if you have a birdie putt, you better make it," Kim said. "Tiger obviously is a proven winner for a reason and he makes the putts when you have to do it." Shining your belt buckle in Woods' line of sight may also help, AK.

Still, this is a true "Open" in every sense of the word. "Any certified professional or amateur with a scratch handicap" can qualify for the event which means even the least obvious contestants have an opportunity to shine.

Woods is going to be difficult to beat at the British Open and has already amassed three Claret Jugs during his career. He will be hunting for both his 15th major win in Scotland as well as coming closer to matching Nicklaus' record. Although Tiger has never played Turnberry, he is practicing to have his game "dialed in", feeling confident "with my swing, short putting, everything, then start getting the feel for how to play over there."

This week on the Golf for Beginners podcast, former top LPGA golfer Annika Sorenstam provides her keys to choosing the right golf club. We also offer a few new product reviews and update you to the effectiveness of our previous tests.


Tweet this blog… Your followers will thank you!

Send your golf questions and comments to golfforbeginners@aol.com.

Subscribe to our weekly podcast through this RSS feed: http://feeds.feedburner.com/golfforbeginners or through iTunes. Click Here to receive our archived podcasts and 100's of easy golf tips free!

Get to know us on You Tube and MySpace and TWEET US on Twitter!

"Shiny Tech" courtesy of Kevin MacLeod (incompetech.com)"

This podcast is supported by GolfCalifornia.com, 1-866-351-1688.

Photo Credit: © OpenGolf.com/Nike

Sunday, July 05, 2009

Tiger loses twice in NY, the LPGA needs Woods versus Wie and handy golf rules to keep in your bag.

Click here to listen.




Tiger Woods was defeated at Bethpage Black not once but twice in one month! The first loss came at the 2009 U.S. Open where Woods' putter let him down. Lucas Glover, a relative "apprentice" on the PGA Tour, defeated the top brass there and Tiger probably needed to convince himself that it was the man, not the course, that kicked his butt.

Seeking out a "rematch" of sorts, Woods took on SNL comedian Jimmy Fallon where it seemed certain that Tiger would triumph and gain bragging rights on the 'Black'. But this match did not 'officially' take place on the golf course. Instead, it was through the new Tiger Woods PGA Tour 10 that the number-one golfer in the world attempted to 'raise' the coveted trophy.



In a meeting arranged by EA Sports, Woods and Jimmy Fallon teed off in Times Square, Tiger wearing his Sunday red shirt, black pants ensemble and Fallon sporting typical publinks trademark of jeans and polo shirt.

Unfortunately the game was cut short. Woods did something that we, his truest of fans, would sadly never believe possible; he conceded after the third hole mentioning, "I just got killed at my own game."

Tiger is now not the only famous Woods out on the golf course. Cheyenne Woods, the niece, was given an exemption at the Wegman's and although she missed the cut, it was her first foray into the world of professional golf. Michelle Wie might have come in tied for tenth place, but all eyes will surely be following Cheyenne in the future to see if she has the eye of the Tiger.

A mere twelve strokes separated Woods and Wie this past weekend after the first two rounds of competition. Although Cheyenne did not mention Wie by name she did have this to say, "I'm going to use this tournament to see how I handle large galleries and how I stack up against the best women golfers in the world."

'Uncle Tiger' and Cheyenne were both students of Earl Woods, with similarities that propelled Tiger into greatness. Watching and waiting with bated breath, the world wonders if Cheyenne will be the next superstar to shine the spotlight brightly onto the ladies tour.

As far as who is considered the "hotter golfer" in the areas of both athletics and looks, Fannation.com "Throwdown" fans are undecided but I'm sure, as soon as Cheyenne Woods starts making strides in golf, she will certainly be a force to be reckoned with in the LPGA.

Golf for Beginners show also interprets which training aids can be used during a round and how you can make a golfer replay his shot with the use of Rule 10-1.



Tweet this blog… Your followers will thank you!

Send your golf questions and comments to golfforbeginners@aol.com.

Subscribe to our weekly podcast through this RSS feed: http://feeds.feedburner.com/golfforbeginners or through iTunes. Click Here to receive our archived podcasts and 100's of easy golf tips free!

Get to know us on You Tube and MySpace and TWEET US on Twitter!

"Shiny Tech" courtesy of Kevin MacLeod (incompetech.com)"

This podcast is supported by Arizona Golf Packages, 1-866-444-0992.

Photo Credit: © FoxSports.com

Tuesday, June 30, 2009

Can Michelle Wie and Natalie Gulbis find happiness outside the ropes of the U.S. Women's Open? Also weight shift drill

Click here to listen.




After watching the struggles of both Tiger Woods and Phil Mickelson (among the other great golfers) at the 109th US Open, it can be said that this was the year of the initiate, not the veteran. Lucas Glover, who had only won once in his career on the PGA Tour astounded and amazed the crowd with his steely gaze, focus and lack of emotion while both Woods and Mickelson fell short of the basic skills needed to get the job done.

One can almost compare Glover to the lovely Natalie Gulbis who has also had a single victory but who, along with Michelle Wie, failed to qualify for this year's U.S. Women's Open and may be watching from the sidelines. Will either be offering Twitter commentary? Not likely!

What separates golfers who qualify from those who don't?

When John Daly missed qualifying for the U.S. Open, he remarked that his feet were tired and the greens over in Europe were much slower than those in the States adding, "talk about not even sniffing a putt!" Solid putting, therefore, is the single most important part of any player's golf game.

Glover, who had missed the cut in three previous Opens acknowledged that his lead "can be attributed to putting and patience" and is currently "ranked seventh in putts made from between 15-20 feet."

Now, considering why Michelle Wie, for example, did not qualify for the Women's U.S. Open, she revealed that she was swinging really well but "just couldn’t get anything going, and some of the putts didn’t drop."

Should the USGA bend the regulations to assist the LPGA (and NBC) retain a slipping fan base or are the rules the rules? Originally, the policies stated that the top thirty golfers would be admitted to the U.S. Women's Open but now only the top ten automatically qualify. Well, the USGA says that it is for the good of the game...

You certainly wouldn't need to bend the rules at the U.S. Open to accomodate Tiger Woods or Phil Mickelson because of the excitement factor of the entire field but, for the U.S. Women's Open, it could be the difference between increased ratings and hearing crickets chirping in the distance.

Would it have mattered if Gulbis and Wie played in the U.S. Women's Open? Not likely as both missed the cut last year. Michelle's quintuple bogey on the ninth hole at Interlachen said it all.

Golf for Beginners also discusses a weight shift drill which will allow you to stop that 'reverse C' and point your club more directly at the target.




Tweet this blog… Your followers will thank you!

Send your golf questions and comments to golfforbeginners@aol.com.

Subscribe to our weekly podcast through this RSS feed: http://feeds.feedburner.com/golfforbeginners or through iTunes. Click Here to receive our archived podcasts and 100's of easy golf tips free!

Get to know us on You Tube and MySpace and TWEET US on Twitter!

"Shiny Tech" courtesy of Kevin MacLeod (incompetech.com)"

This podcast is supported by GolfCalifornia.com, 1-866-351-1688.

Photo Credit: © Sj-r.com

Thursday, June 18, 2009

Woods, Mickelson pairing at U.S. Open? Kodak golf shots worth $1 million, casting drill

Click here to listen.




What do Tiger Woods, Padraig Harrington and Angel Cabrera all have in common? Aside from major victories in 2008, all three will be grouped together during the first two rounds of the 109th U.S. Open.

This was a smart pairing by tournament officials as each has a story to tell.

Tiger Woods is not only the defending champion (holding off Rocco Mediate and a bum knee) but also held on to victory (and a score of par) in 2002 at Bethpage with Phil Mickelson on his tail. With fourteen majors under his belt, a fresh win at the Memorial and a great family behind him "I couldn’t be happier than where I am right now", Woods is ready to tackle Jack Nicklaus' record.

"It's five to pass him, four to tie him," Woods said. "I'm healthy enough where I think I can give it a go."

Harrington is one of the odds favorites this year (+2500 for a payout potential of US$2500 on every US$100 bet at SBG Global.) Paddy should be as he has won the past two British Open Championships as well as last year's PGA Championship. Sure, Padraig may be a bit stale coming out of the gate (his best finish this year on the PGA Tour is a tie for 11th) for but make no mistake; when the chips are down, Harrington goes into champion mode.

Cabrera has made five cuts this year on the PGA Tour but his crowning achievement for 2009 has to be victory at the Masters. Going for an Angel-slam, Cabrera should think back to his 2007 US Open win (his first in the U.S.) where he bombed drives and putted with aplomb in spite of hitting only five fairways in the final round to beat Woods and Furyk.

Where does Phil Mickelson fit into the U.S. Open fervor? Paired with golfers equally qualified to get the job done (Goosen and Els) he has taken second place in the Open four times, with three of those battles taking place at Bethpage. Always a bridesmaid? This could be the year for FIGJAM's vindication on the Black Course.

Will any of the golfers read the warning before stepping out onto the first tee? Will being a "highly skilled golfer" be enough this week to escape the treacherous conditions at Bethpage? Tiger Woods' belief that the Black is "as big as they come" and a course where "you have to hit the ball well all week." will certainly come in handy.

Tweeting from the golf course is not permitted however there should be plenty of fist pumps.

Bethpage Black warning


Golf for Beginners also discusses the odds of the only male contestant remaining on the Big Break and offers a golf drill from Rick Smith for those who fish better than they golf. We also wonder if Chris DiMarco can hold on to his lead at the $1 million Kodak Challenge?


Tweet this blog… Your followers will thank you!
Send your golf questions and comments to golfforbeginners@aol.com.

Subscribe to our weekly podcast through this RSS feed: http://feeds.feedburner.com/golfforbeginners or through iTunes. Click Here to receive our archived podcasts and 100's of easy golf tips free!

Get to know us on You Tube and MySpace and TWEET US on Twitter!

"Shiny Tech" courtesy of Kevin MacLeod (incompetech.com)"


This podcast is supported by Arizona Golf Packages, 1-866-444-0992.


Photo Credit: © Golfdigest.com