Monday, March 26, 2012

Top Golf Resorts in the World: do you agree?

Conde Nast Traveler polled readers in the April edition for it's sixteenth annual list of top golf resorts in the world. Survey questions asked to over twenty-eight thousand participants related to golf course design, lodging, staff, food and service. "Great memories, if not a great score, are all but guaranteed."

The top-ranked Arizona golf resort on the list is Canyon Suites at the Phoenician in Scottsdale. Second on the same list is the Four Seasons Resort at Troon North. Since I have never stayed nor played golf in either resort, I cannot, with certainly, agree or disagree with the results.
Phoenician_canyon_suites
Canyon Suites at the Phoenician in Scottsdale, Arizona

In addition to the top ten golf resorts in Arizona, the reader poll also lists:

  • Top 15 California Golf Resorts

  • Top 20 Florida Golf Resorts

  • Top 15 Hawaii Golf Resorts

  • Top 25 Southern Golf Resorts (nothing in Myrtle Beach?)

  • Top 20 Foreign Golf Resorts, in South Africa, Mexico, Bermuda, Ireland and more.

  • I have similar concerns with the remaining lists from California to Hawaii: if I choose to vacation, I would have to research these resorts on other websites as well (such as through Travelocity) and on Google in order to read about personal travelers' experiences.

    I have always been interested in staying at Turtle Bay Resort in Oahu, for example, because it has been the season-opener for the LPGA and Champions Tour but, according to this list, Turtle Bay is ranked in fifteenth position, making me skeptical of its vacation value. Furthermore, Conde Nast placed no link within its site to the vacation destination which means the publication never reviewed it.

    Turtle_bay_resort
    Turtle Bay Resort, Oahu

    Subjectivity is the key word here, folks. Don't go to the top golf resort simply because of the findings of this poll and don't neglect the travel destination in fifteenth position either. Although the Conde Nast reader survey is a good starting point, do your research before you decide to travel and you will probably find hidden gems located within the same area as these top 121 golf resorts throughout the world.

    By the way, do you agree with the results?

    Voice your opinion on Twitter @Golf4Beginners and on Facebook.

    Photo Credits: Examiner.com, Agoda.net

    Thursday, March 22, 2012

    Will Tiger Woods attend Masters after-party golf gala in Myrtle Beach?


    What do Annika Sorenstam, Dustin Johnson, Jim Furyk and Hootie and the Blowfish have in common? They will all be gathering at Barefoot Resort Dye Club in Myrtle Beach for the 18th annual “Monday after the Masters” shindig. Will Tiger Woods be flying in to join his friends for the celebration?


    Myrtle_beach

    Although Woods looked to be in decent form at the Tavistock Cup this week in spite of his Achilles injury (and the fact that his team stumbled to a last place finish), he proclaimed that he is ready for the Masters. It is understood that Tiger Woods will be performing at Augusta but a good showing in the first major of the year might make the difference between a quick jaunt into Myrtle Beach for a party or a flight home to sulk aboard his yacht.


    While Tiger Woods and PGA Tour/Euro Tour players are making their way through the very treacherous yet beautiful Augusta National, many amateurs will happily be converging nearby in South Carolina to play golf in Myrtle Beach. This is the perfect time of year to hop a quick flight to this golf and beach destination; the weather couldn't be any better! Myrtle Beach also recently reached its three-millionth tee-time booking milestone and, with one-hundred finely manicured golf courses to play, the choices seem endless.

    Among Golf Digest’s choices for America’s top-100 public golf courses in Myrtle Beach are Grande Dunes Golf Club (rated #46) and Tidewater Golf Club (rated #94), which I had the pleasure (?) of playing on a cold, rain-soaked day. Tidewater showed me early on in my golf learning curve that there are some golf courses that are meant for more serious golfers. Myrtlewood Palmetto Course was more for a beginner as I was when I played there several years ago, but I now think I am ready to take on Tidewater.
    Tidewater
    Tidewater




    Wicked_stickFor golfers who want to "grip-it-and-rip-it", John Daly's Wicked Stick Golf Links may be your dream golf course. There are no fairway bunkers so players can hit from the "Daly tees" without being penalized for landing in (or around) the fairway while the shorter hitter will be encouraged by a wealth of shot-making opportunities.

     Wicked Stick Golf Links



    For players seeking a resort feel, Barefoot Resort features four golf courses created by Norman, Love Fazio and Dye, each creating a unique golf experience. The Norman course features seven holes spread along the Intracoastal waterway. The Love course is lowcountry style is set among the ruins of an old plantation and features wide open fairways. Fazio also incorporates a lowcountry design while Dye's "semi-private design" is considered "beautiful yet treacherous." This is where the Monday after the Masters golf gala will be held so make sure to get your round in advance!


    Here's a great idea... Why not fly into Myrtle Beach, rent a car, play a few rounds of golf, drive down to Augusta for the Masters, then drive back to Myrtle Beach and enjoy the big after-party with Tiger Woods and the gang! How often do you get this opportunity?



    Voice your opinion on Twitter @Golf4Beginners and friend on Facebook.


    photo credit: Myrtle-Beachgolf.com, Golfnow.com

    Monday, March 19, 2012

    Five tactics to put oomph into your social media strategy

    Large corporations have social media strategies with dedicated executives in place pumping out daily emails, tweets, Facebook status updates and the like in order to keep their company name in front of the public. With smaller businesses, owner/operators busily function in many roles during the day and although they may consider the need for an internet strategy, struggle with how to start and, once begun, how to continue their marketing and social media efforts.

    Social_media

    In this digital age, every business should have an online presence. Although many companies say “hey, I have a website”, without a plan of action to increase visibility for that website, the chance of your site being seen by potential clients, let alone anyone on the internet, is like trying to be found in the middle of the desert.

    With the approach of a new season at 1:14am EST tomorrow morning, now is a good time to spring into action. Where it is easy to get caught up in the throes of spring fever, delegating your responibilites for the day to enjoy a round of golf, it is also essential and equally easy to ramp up your social media efforts and increase engagement. Taking only a few minutes daily to set up and establish yourself and your business in the social sphere should yield solid returns. The key is to maintain DAILY engagement: no matter how little time you actually spend...like exercise, even a little bit on a frequent schedule yields results. Take "small steps" as mentioned in the movie "Contact".

    As a social media and SEO consultant, I receive many phone calls, emails and daily tweets to help companies with their marketing efforts. I would like to share five ideas which will assist even the smallest firm to get more people talk about your brand and to communicate with you on a social level.

    1.      If you do not have a blog, create one…now. Add fresh content at least once per week and don’t be afraid to quote sources that you find help relay your ideas. Show that you are an authority and have an opinion. This is the most important part of your strategy to increase engagement. This blog should also tie into your social networks; Twitter, Facebook and LinkedIn.


    2.      Speaking of social networks, make sure your company has a presence on Twitter, Facebook, LinkedIn, Pinterest and even Google Plus. Not everyone wants to engage on Facebook so you have to make sure that, once your blog is posted, it is read on all the social networks.


    3.      ENGAGE! Not necessarily like Jean-Luc Picard of the Starship Enterprise but his term, Engage, means just that; get out onto those social networks and make sure that you communicate with others. Add yourself to Facebook groups that shre your business and even personal passions and share your thoughts about what you know. If you make golf equipment, talk about it and how it relates to the game.


    4.      Ask for feedback. Ask QUESTIONS! Although this is all part of engagement, it serves a very different purpose. Asking questions gives people pause for thought and a way to interact with you. People also love to help you with your problems. A back-and-forth discussion of your market, your brand and even just questions that are interesting to the group attracts engagement.

    5.     Use photos and videos to engage your audience. Did you ever notice on the bottom of your Facebook mobile app that pictures run long the bottom of the screen? Why? Because the old saying that a picture says a thousand words is true! Pinterest, one of the newest websites, is all about sharing pictures. If you have a golf product to sell and you happen to be on the golf course, show pictures of its usefulness, how it works and how great it looks. People also tend to share good photos and that increases the possibility of your picture or video going viral.

    Businesses taking even the smallest steps will benefit from social media interaction and the increased visibility they will receive on the internet. Make sure to link back to your website and have your blog comments turned on for even more interaction within your site.

    Voice your opinions on Twitter @Golf4Beginners, friend on Facebook and contact me directly for internet marketing consultation.
    photo credit