Adam Scott moonwalks while Ernie Els takes leap forward to win The Open Championship

Ernie Els showed his true mettle during the final round of The 2012 Open Championship as Adam Scott did the golf "moonwalk", serving up four bogeys in the last four holes of the tournament and ending another major bid. Here are a few pictures that I took while watching The Open hoping to capture the final breathless moments of this third major of 2012.



In his approach to the 18th green, Ernie Els needed a single stroke to induce a playoff with Adam Scott who, although not having a comfortable lead, was still in the lead.

Ernie Els birdied the 18th hole using a joyous fist pump as an exclamation point, probably thinking, at least at this point, that he had a chance at a playoff with Adam Scott.

Ernie Els spreads the good word about his amazing birdie putt on the 18th green while waiting patiently for Adam Scott. I noticed Ernie looking a bit anxious, perhaps wondering if he should practice or nosh on a sandwich; he wound up doing both.

Adam Scott, in the meantime, was walking up the 17th with caddy Steve Williams. Did Steve do everything he needed to as Adam's caddy to help Scott in his time of need?

With not a breath in the air, fans watched as Adam's Scott's chances of winning The Open Championship faded.

This picture of Adam Scott, in my opinion, caputred the agony of defeat. So taken with the sad ending to this tale was SportsBettingOnline which sent out a press release announcing that management was refunding all players who lost money betting on Adam Scott.

"With so many of the favorites including Woods not cashing, it was a good day for sportsbooks. But that wasn’t the case for those who dropped money on Scott,” stated Dave Johnson, head oddsmaker for SportsBettingOnline.ag.  “We feel it’s our duty to refund the players for taking such a bad beat. His collapse was historic and we know the bettors who had him must feel as awful as he does.”

And so the final tally had a reserved Ernie Els taking rightful ownership of the Claret Jug as Adam Scott shook his head in disbelief stating, "I let a great chance slip through my fingers today, and I know it."

PS: The title of this golf blog is dedicated to Sally Ride, the first U.S. Woman to travel into Space. Although Ms. Ride never moon walked, she forever "changed the face of America's space program."


Voice your opinion on Twitter @Golf4Beginners and friend us on Facebook.


photo credits: WABCTV

Mickelson Masters Golf Marketability over Tiger Woods

When it comes down to off-the-green marketability in the world of golf, who do you think has the "swinging power", Phil Mickelson or Tiger Woods? This E-Poll market research study may surprise you!

 

 

If you thought that Tiger Woods was more commercially bankable than Phil Mickelson, you would be wrong! According to Nielsen and E-Poll’s N-Score, which measures endorsement potential, Lefty has almost double the strength in being "down-to-earth", in spite of the fact that people are more aware of Woods. Fans may be more knowledgeable of the Woods brand but only seventeen percent say they like Tiger. Looks like Woods needs to improve his public image...thought he was working on it?

 

Other likeable professional golfers as rated by N-Score include Tom Watson, Fred Couples and Ernie Els. Watson actually came in second, above Tiger, in the rankings and, in my opinion, it's easy to understand. Tom and Fred have a rich history playing Augusta with sixty-seven Masters Tournaments played between them and both have not had any real negative off-the-course media pronouncements...in orther words, fans want to cheer these two guys to a win. Still, Woods did make it to third place so likeability alone is not enough.

 

Although Tiger Woods seems to be recovering from his personal issues with his first win last week in years at Bay Hill and a record of four Masters wins entering Augusta this week, he has not yet bounced back in the public eye.

 

Will a Masters victory be the turning point for Tiger Woods? “It will be interesting to see if another green jacket at the Masters this year can win back the favor of the public and corporate America," Nielsen Sports VP Stephen Master stated. 

 

What do you think? We'd like to know.

Voice your opinion on Twitter @Golf4Beginners and friend on Facebook.

 

 

Here is how Nielsen and E-Poll Market Research "N-Score" came up with their findings:

Using combined research expertise, the N-Score is an in-depth look at a sports figure’s overall endorsement potential, factoring in the attributes and demographic measures that align brands with endorsers. Each individual N-Score National survey is administered to 1,100 people within that panel via the Internet. The sample is representative of the general population based on gender, income, age, and education. Awareness, as noted in the Wire post above, is determined by showing half of the survey participants a picture of the athlete and half the athlete’s name. Appeal is the percentage of participants aware of the athlete who say that they like an athlete or like an athlete a lot.

 

photo credit: linkslifegolf.com

Posted via email from stacysolomon's posterous

Can British Open winner Louis Oosthuizen's "trigger" help you improve your golf game?

David MacKenzie

Written by David MacKenzie

Louis Oosthuizen's victory in The Open and the discovery of the "Red Dot" concentration trigger that helped him win has golfers wanting to understand exactly how it works. Here's how. 



The concept comes from a behavioral technology called Neuro Linguistic Programming (or NLP), a fairly new branch of psychology that attempts to improve a person's mental and emotional behavior. The teaching assumes that specific goals or actions (neuro) can be better achieved by "anchoring" (programming) past experiences with reinforcement stimuli such as touch, word or sight (linguistic).

Louis Oosthuizen marked the now famous Red Dot above his thumb on his left glove after working with Sports Psychologist Dr. Karl Morris. During practice, when he was 100% focused and ready to execute a shot, he would look at the Red Dot and "anchor" this mental state with that sight. Then, during competition, looking at the Red Dot as part of his pre-shot routine would automatically recall that feeling and make his mind enter that exact same state.

The goal of NLP is to bring together the conscious and unconscious minds.

In this case, Oosthuizen would first make conscious analytical decisions on how to best play the shot. Then by looking at the Red Dot, a reaction would be triggered by his unconscious mind to adopt the emotional state associated with that visual anchor.

The unconscious mind does not reason, is not logical and makes no judgments. Its primary job is physiological, in regulating body temperature and breathing. But it is also a repository of feelings (hence your dreams) which (if triggered correctly) can be recalled by the conscious mind. In a game where performance can be massively impaired by conscious thinking, bringing the non-judgmental unconscious mind into the shot process can only help our scores.

Confidence plays such a huge role in performing well in golf, so it is important to be able to recall (on demand) those times you felt success. The pre-shot (and post-shot) routine is one of the most important factors in achieving this. Getting yourself into a confident, positive mind-set will massively improve your chances of success. And this is exactly what the "trigger" does.

Golf is an unusual game in that it lasts 4-5 hours. For this reason it is imperative to be able to switch on and off - relaxing as much as possible when you can and conserving energy to give EVERY shot your best concentration. During the intense pressure of The Open, Oosthuizen was able to relax in between shots, safe in the knowledge that his Red Dot would take him into the necessary state of mind to give every shot his absolute concentration and focus. It reinforced his practice and gave him the self-confidence to execute.

The next time you are on the range, practice going through your routine and get as focused as you can be on the shot you are about to play. Give it everything you have. Then look, say or feel your "trigger" - this can be visual, verbal or touch (Ernie Els uses the Velcro on his glove and Fred Couples uses a tug on his shirt.)

That anchor will automatically start to produce the desired action, which is to recall that same focused state of mind. When you hit a good shot, anchor that too in the same way. Then try it on the course and make your new "trigger" part of your routine. This will tell your unconscious mind to adopt that optimal state of mind and you will be ready to play the shot as best you can.

The Golf State of Mind Audio Teaching has been designed as a tool to optimize your mind to ensure that you get closer to your potential EVERY time you practice and play. By using techniques to increase your powers of imagination, visualization and feel, you will discover a whole new, and more powerful, approach to golf game improvement. Listen to it on the way to the golf course or practice range and you will start to play fearlessly, remove negative interferences and become transformed into a better and happier golfer. Through learning how to synchronize your body and mind with visual and feel based exercises and learning a consistent approach to each shot, good golf will become a simple subconscious process. Don't continue to waste any more time practicing in the wrong way!!!
To sign up for your FREE eBook and course of eLessons please click above link.

Can Els, Mickelson ignore Tiger Woods' absence at the British Open? Are LaFresh travel packs golf friendly and an important tip about golf lessons

Click here to listen.

There are golf fans and then there are those who come out of the woodwork just to see Tiger Woods blast the ball. These "Tiger enthusiasts" would not think of missing an event with Woods in the field but what happens now that the world's number-one player is out for the season?

In relation to the British Open, sports agent Andrew “Chubby” Chandler claims that there will be, "zero economic impact" and that "he would have been the biggest show in town, but he would not have been the only show. Besides, most of the people there watching will be rooting for a British winner."

Ernie Els, who kissed the coveted Claret Jug in 2002, believes that the Open is bigger than any one golfer, including Tiger Woods. "Although we will miss him, the game of golf is there and the Open Championship will be played whether Tiger is there or not, and I think that's what we've got to realize."

Mickelson has smartly decided to focus his efforts not on the field but on Royal Birkdale. Learning how to take spin off, hit shots lower and play better in the wind has made Phil feel as if he is a solid contender at this year's Open Championship.

And what about cocky Anthony Kim, the strutting response to the next Tiger Woods?

Kim acknowledged, "I know if I give it everything I've got, I'll have a pretty good chance to contend."

Besides discussion of our picks and pans for this year's Open Championship, Barry and I discuss LaFresh travel golf packs wondering whether all golfers will find them useful on the course.

We also talk about Barry's introduction to GolfTEC and what he learned from his experience.

Send your golf questions and comments to golfforbeginners@aol.com.

Subscribe to our weekly podcast through this RSS feed:http://feeds.feedburner.com/golfforbeginners or through iTunes.

Subscribe to our newsletter!
Click Here to receive our archived podcasts and 100's of easy golf tips free!

Check us out on MySpace!


"Shiny Tech" courtesy of Kevin MacLeod (incompetech.com)"

This podcast is supported by Grand Bahama Vacations, 1-800-422-7466.


Photo Credit: Tribune India, ClackamasReview.com

Mickelson, Els flop at Masters despite Callaway I-Mix help, Tiger Woods putter lets him down, high or low it's all in your setup and how to read a lie

Click here to listen.

The hype surrounding the possibility of two drivers in his bag didn't help Phil Mickelson's bid to win a third Masters Tournament. Both Els and Mickelson fumbled around to get "the perfect fit" this week, combining Callaway I-Mix heads and shafts depending on their particular "game plan". Mickelson claimed that the course length urged him to carry two drivers but my belief is that Callaway needed Phil to promote these clubs which seem to work more for a professional than the average "Joe".



It didn't work. Mickelson should have toyed with an extra wedge in his golf bag as he intended to on Tuesday and Els should have probably flown out to Las Vegas to visit with his newest instructor, Butch Harmon, directly after being cut on Friday.

Complaining of bad posture, a collapse at the top of his swing and too much hip and shoulder turn, Els should have realized before the Masters that it's not a change in golf equipment that was needed but rather a parting of the ways between he and David Leadbetter.

Moral of the story for all golfers; it's not the arrow, it's the Indian...

I guess the next question should be, "When will Callaway Golf debut a putter with adjustable head and shaft technology for conditions like "blade-drag" or help with overspin? Tiger Woods may be just the buyer for it!

As for this week's Golf for Beginners podcast, we discuss Mickelson's use of the Callaway I-Mix technology. Our show also contains a few easy tips from Phil Mickelson, one of which deals with how to hit your golf ball in different types of lie. Our other "Lefty" golf tip describes what setup to the ball determines its trajectory.

Finally, a hearty congratulations to the UNBEATABLE Lorena Ochoa who is now officially "one-up" on Tiger Woods this season!


Send your golf questions and comments to golfforbeginners@aol.com.

Subscribe to our weekly podcast through this RSS feed:http://feeds.feedburner.com/golfforbeginners or through iTunes.

Subscribe to our newsletter!
Click Here to receive our archived podcasts and 100's of easy golf tips free!
Check us out on MySpace!

"Shiny Tech" courtesy of Kevin MacLeod (incompetech.com)"

This podcast is supported by Arizona Golf Packages.


Photo Credit:Skysports.com, Golf.com

Tiger Woods goes public about Grand Slam win, Mickelson silent. Michelle Wie seeking LPGA glory and Leadbetter power tip

Click here to listen.


When PGA Tour golfers mention their season ambitions it's usually hypothetical, mixing dreams with unspoken fears, hedging their bets with terms like "goals", "desires" and the "significant improvements" made over the previous year.

Not Tiger Woods. Simply put, a single exclamation on his website is all that is needed to jump on the Grand Slam bandwagon. "I think it's easily within reason," said the world's number-one, confident of his abilities.

Taking the lead from Woods is Ernie Els who isn't as positive but remains hopeful. Although Els has been a non-event in the U.S. for several years (he claims that putting under pressure lets him down), he has now decided that he has to "start winning tournaments...fast!" His insecurities are magnified by his statement, "anything is possible. Dream big…and who knows?"

Phil Mickelson remains silent in his ability to win four consecutive major events in a single year but is buoying himself up with the prospect of playing Torrey Pines, where he won his first professional event. Although Mickelson is confident of a future Green Jacket and his ability to win another PGA Championship, he has made no claims that this is even a goal of his, hedging his bets with comments about his difficulty in making the cut at Royal Birkdale in 1991!. Perhaps Phil is smarter not making predictions, although he is betting on equipment changes that he thinks will "lead to lower scores".

This week Golf for Beginners discusses the difficulties in achieving the elusive Grand Slam and the slim possibility of one man making history.

Michelle Wie's absence from the Sony Open is also probed as well as the possibility of a future commitment to the women's tour. Is it in the LPGA's best longterm interest to bestow exemptions on a girl who may be using ladies' events as a springboard to the PGA Tour?

We also feature a golf tip regarding core coil from David Leadbetter , Michelle Wie's instructor, and talk about the upcoming PGA Merchandise Show.

Send your golf questions and comments to golfforbeginners@aol.com.

Subscribe to our weekly podcast through this RSS feed:http://feeds.feedburner.com/golfforbeginners or through iTunes.

Subscribe to our newsletter!
Click Here to receive our archived podcasts and 100's of easy golf tips free!

"Shiny Tech" courtesy of Kevin MacLeod (incompetech.com)"

This podcast is supported by Florida Golf Travel.

This podcast is supported by New Roc Harley Davidson, your worldwide parts and accessories distributor. Great rides start here!.

Tiger Woods advice an about-face to Daly's "Golf My Own Damn Way". Also Ernie Els on reading your lie in a fairway bunker

Click here to listen.


While PGA Tour leader Tiger Woods and LPGA's number-one golfer Lorena Ochoa maintain a strict workout and practice regimen in order to achieve their highest goals, John Daly's offbeat approach of how to "Golf My Own Damn Way" relies on unconventional wisdom.

He claims he prepared for his Open win by downing ten chocolate-filled croissants. He also loves M&M's and ate twenty packets in a single round. Daly says that your belly is the key to a solid golf swing.

Could you imagine Tiger Woods utilizing this advice? Daly's book is like the Antichrist to Woods' book, "How I Play Golf".

Daly's approach to a solid golf score far from scientific but he does make some interesting points which might help the amateur. And, he's just plain funny. Golf for Beginners realizes that a happy demeanor during your round will offset the occasional poor shot and so this week's podcast is chock-full of golf tips from John Daly's new book.

This is golf's "silly season"...what did you expect?

On the serious side, we also discuss a tip from Ernie Els, found in the pages of Golf Digest Magazine. The fairway bunker offers many challenges because it's not necessarily a shot you regularly practice. This tip on how to correctly read your lie and select the appropriate golf club for the situation will take the guesswork out of your next bunker challenge.


Send your golf questions and comments to golfforbeginners@aol.com.

Subscribe to our weekly podcast through this RSS feed:http://feeds.feedburner.com/golfforbeginners or through iTunes.

Nextel/Sprint cell customers type http://www.mymbn.com/podcast/ in your browser and click on "sports casts". Our station number is 1955.

"Shiny Tech" courtesy of Kevin MacLeod (incompetech.com)"

This podcast is supported by Arizona Golf Packages and Florida Golf Travel.

This podcast is supported by New Roc Harley Davidson, your worldwide parts and accessories distributor. Great rides start here!.